Data Analytics Market

Global Data Analytics Market Size, Trends & Analysis - Forecasts to 2028 By Type (Big Data Analytics, Business Analytics, Customer Analytics, Risk Analytics, Statistical Analysis, Others[Predictive Analytics, Text Analytics, and Prescriptive Analytics]), By Deployment (On-premise and Cloud), By Enterprise Size (Large Enterprises, Small & Medium Enterprises (SMEs)), By End-User (BFSI, Government, Healthcare, IT & Telecom, Military & Defense, Others) and By Region (North America, Asia Pacific, and South America, Europe, and the Middle East and Africa), Competitive Landscape, Company Market Share Analysis, and Competitor Analysis

Category Electronics, Semiconductors and Information & Communication Technology
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This report was recently updated on May 12 2024 with the latest and most recent market numbers

Global Data Analytics Market Size

The global data analytics market is expected to be valued at USD 41.5 billion in 2023 and is projected to surpass USD 345.5 billion by 2028, at a CAGR of 30.4% from 2023 to 2028.

The data analytics market is estimated to grow owing to the increasing use of data analysis tools for applications such as predicting and forecasting trade markets, healthcare data, research analysis, and traffic trend forecasting. The use of data analytics in demand forecasting help organizations make more informed decisions and increase profitability. Government agencies and various industries, including banking, e-commerce, and IT services, have made significant investments in big data and business intelligence tools in recent years, boosting industry demand during the forecast period.

The rapid development and expansion in the e-commerce sector is expected to boost the global data analytics industry. The most important factor for a company is to increase its online sales. This is done via email campaigns, online/social media advertising, and customer service analysis. The rise of SaaS-based big data analytics, emerging trends such as social media analytics, the rise of virtual offices generating large data volumes, and the surge in the demand for cloud technology expenditures are all anticipated to accelerate the market's growth. Connected devices are becoming more popular; retailers are focusing on real-time analysis of consumer purchasing behaviour. Real-time analytics results are an essential tool for creating tailored offers to increase customer retention.

During the forecast period, the global data analytics market would be boosted by the growing trend of edge computing and the demand for connected devices. As a result of machine learning algorithms, the internet of things, and artificial intelligence, IoT device connectivity is increasing. According to the International Data Corporation, by 2025, 152,200 IoT devices will be linked every minute. For example, in May 2021, Telefonica Tech, a digital business company, announced a partnership with Microsoft on Azure Edge Zone. This collaboration, combined with 5G connectivity and Microsoft Edge computing capabilities, strengthens digital transformation, propelling the data analytics market globally.

Additionally, industries are implementing bots to reform and automate working scenarios. Virtual assistants like Google Assistant, Siri from Apple, and Alexa from Amazon generate massive amounts of data. For example, the number of digital voice assistants is expected to reach 8.2 billion by 2021, according to a Statista report published in January 2021. As a result of advanced technologies in various industries, increasing adoption of smart applications, and emerging social media platforms, the industrial revolution is expected to generate massive databases. Hence, the growing database across industries is expected to fuel the data analytics market during the forecast period of 2023-2028.

global data analytics market

Global Data Analytics Market: By Type

The big data analytics segment is expected to be the fastest-growing segment in the market from 2023-2028 owing to the increased use of social media sites and the rise of virtual businesses that generate large amounts of data.

Furthermore, the evolution of SaaS-based data analytics has simplified automation installation and enabled the creation of powerful analytical models using self-service paradigms. Big data solution providers have been encouraged to invest more in cloud technology in order to gain a competitive advantage in the face of rising demand for big data analytics solutions. All the aforementioned factors are driving a positive trend in the segment.

Global Data Analytics Market: By Deployment

The on-premise installations segment is anticipated to be the fastest-growing segment in the market from 2023-2028. The primary factor driving the patient segment's growth is that it provides freedom and control over IT infrastructure, reducing reliance on the web, and protecting sensitive company information from theft and fraud. Furthermore, due to growing concerns about fraud such as new account fraud and account takeovers, organizations in the BFSI sector prefer the on-premise model. Organizations that use the on-premise model are less vulnerable to these scams, which bodes well for segment growth.

Global Data Analytics Market: By Enterprise Size

As per enterprise size, the global data analytics market has been further bifurcated into large enterprises and small & medium enterprises (SMEs). The large enterprises segment is anticipated to be the largest segment in the market from 2023-2028 owing to increased use of sophisticated analytics solutions like customer & business analytics for major organizations' efficient management of their enormous customer and asset databases.

Furthermore, a number of large corporations are implementing data analytics to increase revenue, advance analytics expertise, and strengthen risk management capabilities. Data analytics also assists businesses in better analysing data and communicating critical information to those who require it.

Global Data Analytics Market: By End-User

The BFSI segment is anticipated to be the fastest-growing segment in the market from 2023-2028. The continued use of data analytics for spotting fraudulent transactions, streamlining workflows, and managing data risks can be blamed for the segment rise. Furthermore, the market is expected to expand as a result of the increased use of BI software to provide continuous access to customer databases, secure transactions, and improve the client experience. These technologies help financial organizations sort unstructured data, ensure regulatory compliance, and improve operational efficiency and consumer experiences, all of which contribute to the segment's growth.

asia pacific data analytics market

Global Data Analytics Market: By Region

Geographically, the market is anticipated to remain dominant in North America due to the presence of major key players and technological advancements in the region. In addition, the deployment of predictive analytics in big data is supported by state-of-the-art architectures by some major e-commerce giants to gain significant traction during the forecast period.

Asia Pacific is predicted to have rapid growth. One of the key factors that are anticipated to provide the market with lucrative growth opportunities over the forecast period, is owing to the frequent adoption of big data analytics tools and solutions and the presence of local players. The growth of this region is also supported by heavy investments by several enterprises in customer analytics in order to optimize business efficiency and productivity.

Global Data Analytics Market Share and Competitor Analysis

The paramount competitors covered in the global data analytics market include Alteryx Inc, IBM Corporation, SiSense Inc, Microsoft, Zoho Corporation Pvt. Ltd., Oracle, ThoughtSpot Inc., SAP SE, Mu Sigma, and Dell Inc. among others.

Please note: This is not an exhaustive list of companies profiled in the report.

Chapter 1   Research Methodology

1.1    Research Assumptions

1.2    Research Methodology

1.2.1    Estimates and Forecast Timeline

1.3    Information Procurement

1.3.1    Purchased Database

1.3.2    GME’s Internal Database

1.3.3    Primary Research

1.3.4    Secondary Sources & Third-Party Perspectives

            1.3.4.1    Company Information Sources: Annual Reports, Investor Presentation, Press Release, SEC Filing, Company Blogs & Website

           1.3.4.2 Secondary Data Sources: World Health Organization, Laboratory Corporation of America Holdings, IQVIA, Syneos Health

1.4    Information or Data Analysis

1.4.1    Data Analysis Models

1.5    Market Enterprise Size & Data Visualization

1.6    Data Validation & Publishing

1.7   Market Model

1.7.1    Model Details

              1.7.1.1 Top-Down Approach

               1.7.1.2 Bottom-Up Approach

1.8    Market Segmentation & Scope

1.9    Market Definition

Chapter 2   Executive Summary

2.1.    Global Market Outlook

2.2     Type Outlook

2.3     Deployment Outlook

2.4     Enterprise Size Outlook

2.5     End-User Outlook

2.6     Regional Outlook

Chapter 3   Global Data Analytics Market Trend Analysis

3.1. Market Introduction

3.2 Penetration & Growth Prospect Mapping

3.3 Metric Data on Healthcare Industry

3.4 Market Dynamic

3.4.1 Market Driver Analysis

3.4.2 Market Restraint Analysis

3.4.3 Industry Challenges

3.4.4 Industry Opportunities

3.5    Porter’s Five Analysis

3.5.1 Supplier Power

3.5.2 Buyer Power

3.5.3 Substitution Threat

3.5.4 Threat from New Entrant

3.6 Market Entry Strategies

Chapter 4   Data Analytics Market: Type Trend Analysis

4.1   Type: Historic Data vs. Forecast Data Analysis, 2023 vs. 2028

4.2     Big Data Analytics

4.2.1    Market Estimates & Forecast Analysis of Big Data Analytics Segment, By Region, 2020-2028 (USD Billion)

4.3   Business Analytics

4.3.1    Market Estimates & Forecast Analysis of Business Analytics Segment, By Region, 2020-2028 (USD Billion)

4.4   Customer Analytics

4.4.1    Market Estimates & Forecast Analysis of Customer Analytics Segment, By Region, 2020-2028 (USD Billion)

4.5   Risk Analytics

4.5.1    Market Estimates & Forecast Analysis of Risk Analytics Segment, By Region, 2020-2028 (USD Billion)

4.6   Statistical Analysis

4.6.1    Market Estimates & Forecast Analysis of Statistical Analysis Segment, By Region, 2020-2028 (USD Billion)

4.7   Others

4.7.1    Market Estimates & Forecast Analysis of Others Segment, By Region, 2020-2028 (USD Billion)

4.7.2 Predictive Analytics

4.7.2.1 Market Estimates & Forecast Analysis of Predictive Analytics Segment, By Region, 2020-2028 (USD Billion)

4.7.3 Text Analytics

4.7.3.1 Market Estimates & Forecast Analysis of Text Analytics Segment, By Region, 2020-2028 (USD Billion)

4.7.4 Prescriptive Analytics

4.7.4.1 Market Estimates & Forecast Analysis of Prescriptive Analytics Segment, By Region, 2020-2028 (USD Billion)

Chapter 5   Data Analytics Market: Deployment Trend Analysis

5.1    Deployment: Historic Data vs. Forecast Data Analysis, 2023 vs. 2028

5.2    On-premise

5.2.1    Market Estimates & Forecast Analysis of On-premise Segment, By Region, 2020-2028 (USD Billion)

5.3     Cloud

5.3.1    Market Estimates & Forecast Analysis of Cloud Segment, By Region, 2020-2028 (USD Billion)

Chapter 6   Data Analytics Market: Enterprise Size Trend Analysis

6.1    Enterprise Size: Historic Data vs. Forecast Data Analysis, 2023 vs. 2028

6.2    Large Enterprises

6.2.1    Market Estimates & Forecast Analysis of Large Enterprises Segment, By Region, 2020-2028 (USD Billion)

6.3    Small & Medium Enterprises (SMEs)

6.3.1    Market Estimates & Forecast Analysis of Governance, Small & Medium Enterprises (SMEs) Segment, By Region, 2020-2028 (USD Billion)

Chapter 7   Data Analytics Market: End-User Trend Analysis

7.1   End-User: Historic Data vs. Forecast Data Analysis, 2023 vs. 2028

7.2    BFSI                 

7.2.1    Market Estimates & Forecast Analysis of BFSI Segment, By Region, 2020-2028 (USD Billion)

7.3    Government

7.3.1    Market Estimates & Forecast Analysis of Government Segment, By Region, 2020-2028 (USD Billion)

7.4    Healthcare

7.4.1    Market Estimates & Forecast Analysis of Healthcare Segment, By Region, 2020-2028 (USD Billion)

7.5    IT & Telecom

7.5.1    Market Estimates & Forecast Analysis of IT & Telecom Segment, By Region, 2020-2028 (USD Billion)

7.6    Military & Defense

7.6.1    Market Estimates & Forecast Analysis of Military & Defense Segment, By Region, 2020-2028 (USD Billion)

7.7    Others

7.7.1    Market Estimates & Forecast Analysis of Others Segment, By Region, 2020-2028 (USD Billion)

Chapter 8   Data Analytics Market, By Region

8.1    Regional Outlook

8.2    North America

8.2.1    Market Estimates & Forecast Analysis, By Country 2020-2028(USD Billion)

8.2.2    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.2.3    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.2.4    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.2.5    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.2.6    U.S.

8.2.6.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.2.6.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.2.6.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.2.6.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.2.7    Canada

8.2.7.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.2.7.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.2.7.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.2.7.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.2.8    Mexico

8.2.8.1    Market Estimates & Forecast Analysis, By Type, 2020-2028 (USD Billion)

8.2.8.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028 (USD Billion)

8.2.8.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028 (USD Billion)

8.2.8.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3    Europe

8.3.1    Market Estimates & Forecast Analysis, By Country 2020-2028(USD Billion)

8.3.2    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.3.3    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.3.4    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.3.5    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3.6    Germany

8.3.6.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.3.6.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.3.6.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.3.6.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3.7    UK

8.3.7.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.3.7.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.3.7.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.3.7.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3.8    France

8.3.8.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.3.8.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.3.8.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.3.8.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3.9    Russia

8.3.9.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.3.9.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.3.9.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.3.9.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3.10    Italy

8.3.10.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.3.10.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.3.10.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.3.10.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3.11    Spain

8.3.11.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.3.11.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.3.11.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.3.11.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.3.12    Rest of Europe

8.3.12.1    Market Estimates & Forecast Analysis, By Type, 2020-2028 (USD Billion)

8.3.12.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028 (USD Billion)

8.3.12.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028 (USD Billion)

8.3.12.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.4    Asia Pacific

8.4.1    Market Estimates & Forecast Analysis, By Country 2020-2028(USD Billion)

8.4.2    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.4.3    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.4.4    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.4.5    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.4.6    China

8.4.6.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.4.6.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.4.6.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.4.6.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.4.7    India

8.4.7.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.4.7.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.4.7.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.4.7.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.4.8    Japan

8.4.8.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.4.8.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.4.8.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.4.8.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.4.9    Australia

8.4.9.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.4.9.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.4.9.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.4.9.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.4.10    South Korea

8.4.10.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.4.10.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.4.10.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.4.10.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.4.11    Rest of Asia Pacific

8.4.11.1    Market Estimates & Forecast Analysis, By Type, 2020-2028 (USD Billion)

8.4.11.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028 (USD Billion)

8.4.11.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028 (USD Billion)

8.4.11.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.5    Central & South America

8.5.1    Market Estimates & Forecast Analysis, By Country 2020-2028(USD Billion)

8.5.2    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.5.3    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.5.4   Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.5.5   Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.5.6    Brazil

8.5.6.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.5.6.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.5.6.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.5.6.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.5.7    Rest of Central & South America

8.5.7.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.5.7.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.5.7.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.5.7.4    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.6    Middle East & Africa

8.6.1    Market Estimates & Forecast Analysis, By Country 2020-2028(USD Billion)

8.6.2    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.6.3    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.6.4    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.6.5    Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.6.6    Saudi Arabia

8.6.6.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.6.6.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.6.6.3   Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.6.6.4   Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.6.7    United Arab Emirates

8.6.7.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.6.7.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.6.7.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.6.7.4   Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.6.8    South Africa

8.6.8.1    Market Estimates & Forecast Analysis, By Type, 2020-2028(USD Billion)

8.6.8.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028(USD Billion)

8.6.8.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028(USD Billion)

8.6.8.4   Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

8.6.9   Rest of Middle East & Africa

8.6.9.1    Market Estimates & Forecast Analysis, By Type, 2020-2028 (USD Billion)

8.6.9.2    Market Estimates & Forecast Analysis, By Deployment, 2020-2028 (USD Billion)

8.6.9.3    Market Estimates & Forecast Analysis, By Enterprise Size, 2020-2028 (USD Billion)

8.6.9.4   Market Estimates & Forecast Analysis, By End-User, 2020-2028(USD Billion)

Chapter 9   Competitive Analysis

9.1    Key Global Players, Recent Developments & their Impact on the Industry

9.2    Four Quadrant Competitor Positioning Matrix

9.2.1    Key Innovators

9.2.2    Market Leaders

9.2.3    Emerging Players

9.2.4    Market Challengers

9.3    Vendor Landscape Analysis

9.4    End-User Landscape Analysis

9.5    Company Market Share Analysis, 2023

Chapter 10   Company Profile Analysis

10.1    Alteryx Inc

10.1.1    Company Overview

10.1.2    Financial Analysis

10.1.3    Strategic Initiatives

10.1.4    Type Benchmarking

10.2    IBM Corporation

10.2.1    Company Overview

10.2.2    Financial Analysis

10.2.3    Strategic Initiatives

10.2.4    Type Benchmarking

10.3     SiSense Inc

10.3.1    Company Overview

10.3.2    Financial Analysis

10.3.3    Strategic Initiatives

10.3.4    Type Benchmarking

10.4    Microsoft

10.4.1    Company Overview

10.4.2    Financial Analysis

10.4.3    Strategic Initiatives

10.4.4    Type Benchmarking

10.5    Zoho Corporation Pvt. Ltd.

10.5.1    Company Overview

10.5.2    Financial Analysis

10.5.3    Strategic Initiatives

10.5.4    Type Benchmarking

10.6     Oracle

10.6.1    Company Overview

10.6.2    Financial Analysis

10.6.3    Strategic Initiatives

10.6.4    Type Benchmarking

10.7    ThoughtSpot Inc.

10.7.1    Company Overview

10.7.2    Financial Analysis

10.7.3    Strategic Initiatives

10.7.4    Type Benchmarking

10.8    SAP SE

10.8.1    Company Overview

10.8.2    Financial Analysis

10.8.3    Strategic Initiatives

10.8.4    Type Benchmarking

10.9   Mu Sigma

10.9.1    Company Overview

10.9.2    Financial Analysis

10.9.3    Strategic Initiatives

10.9.4    Type Benchmarking

10.10   Dell Inc.

10.10.1    Company Overview

10.10.2    Financial Analysis

10.10.3    Strategic Initiatives

10.10.4    Type Benchmarking

10.11   Other Companies

10.11.1    Company Overview

10.11.2    Financial Analysis

10.11.3    Strategic Initiatives

10.11.4    Type Benchmarking

List of Tables

1 Technological Advancements In Data Analytics Market

2 Global Data Analytics Market: Key Market Drivers

3 Global Data Analytics Market: Key Market Challenges

4 Global Data Analytics Market: Key Market Opportunities

5 Global Data Analytics Market: Key Market Restraints

6 Global Data Analytics Market Estimates & Forecast Analysis, 2020-2028 (USD Billion)

7 Global Data Analytics Market, By Type, 2020-2028 (USD Billion)

8 Big Data Analytics: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

9 Business Analytics Markets: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

10 Customer Analytics: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

11 Risk Analytics: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

12 Statistical Analysis: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

13 Others: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

14 Global Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

15 On-premise: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

16 Cloud: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

17 Global Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

18 Large Enterprises: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

19 Small & Medium Enterprises (SMEs): Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

20 Global Data Analytics Market, By End-User, 2020-2028 (USD Billion)

21 BFSI: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

22 Government: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

23 Healthcare: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

24 IT & Telecom: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

25 Military & Defense: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

26 Others: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

27 Regional Analysis: Global Data Analytics Market, By Region, 2020-2028 (USD Billion)

28 North America: Data Analytics Market, By Type, 2020-2028 (USD Billion)

29 North America: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

30 North America: Data Analytics Market, By Enterprise Size , 2020-2028 (USD Billion)

31 North America: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

32 North America: Data Analytics Market, By Country, 2020-2028 (USD Billion)

33 U.S: Data Analytics Market, By Type, 2020-2028 (USD Billion)

34 U.S: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

35 U.S: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

36 U.S: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

37 Canada: Data Analytics Market, By Type, 2020-2028 (USD Billion)

38 Canada: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

39 Canada: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

40 Canada: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

41 Mexico: Data Analytics Market, By Type, 2020-2028 (USD Billion)

42 Mexico: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

43 Mexico: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

44 Mexico: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

45 Europe: Data Analytics Market, By Type, 2020-2028 (USD Billion)

46 Europe: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

47 Europe: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

48 Europe: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

49 Germany: Data Analytics Market, By Type, 2020-2028 (USD Billion)

50 Germany: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

51 Germany: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

52 Germany: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

53 UK: Data Analytics Market, By Type, 2020-2028 (USD Billion)

54 UK: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

55 UK: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

56 UK: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

57 France: Data Analytics Market, By Type, 2020-2028 (USD Billion)

58 France: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

59 France: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

60 France: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

61 Italy: Data Analytics Market, By Type, 2020-2028 (USD Billion)

62 Italy: Data Analytics Market, By T Deployment Ype, 2020-2028 (USD Billion)

63 Italy: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

64 ltaly: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

65 Spain: Data Analytics Market, By Type, 2020-2028 (USD Billion)

66 Spain: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

67 Spain: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

68 Spain: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

69 Rest Of Europe: Data Analytics Market, By Type, 2020-2028 (USD Billion)

70 Rest Of Europe: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

71 Rest Of Europe: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

72 Rest of Europe: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

73 Asia Pacific: Data Analytics Market, By Type, 2020-2028 (USD Billion)

74 Asia Pacific: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

75 Asia Pacific: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

76 Asia Pacific: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

77 Asia Pacific: Data Analytics Market, By Country, 2020-2028 (USD Billion)

78 China: Data Analytics Market, By Type, 2020-2028 (USD Billion)

79 China: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

80 China: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

81 China: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

82 India: Data Analytics Market, By Type, 2020-2028 (USD Billion)

83 India: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

84 India: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

85 India: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

86 Japan: Data Analytics Market, By Type, 2020-2028 (USD Billion)

87 Japan: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

88 Japan: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

89 Japan: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

90 South Korea: Data Analytics Market, By Type, 2020-2028 (USD Billion)

91 South Korea: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

92 South Korea: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

93 South Korea: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

94 Middle East & Africa: Data Analytics Market, By Type, 2020-2028 (USD Billion)

95 Middle East & Africa: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

96 Middle East & Africa: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

97 Middle East & Africa: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

98 Middle East & Africa: Data Analytics Market, By Country, 2020-2028 (USD Billion)

99 Saudi Arabia: Data Analytics Market, By Type, 2020-2028 (USD Billion)

100 Saudi Arabia: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

101 Saudi Arabia: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

102 Saudi Arabia: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

103 UAE: Data Analytics Market, By Type, 2020-2028 (USD Billion)

104 UAE: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

105 UAE: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

106 UAE: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

107 Central & South America: Data Analytics Market, By Type, 2020-2028 (USD Billion)

108 Central & South America: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

109 Central & South America: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

110 Central & South America: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

111 Central & South America: Data Analytics Market, By Country, 2020-2028 (USD Billion)

112 Brazil: Data Analytics Market, By Type, 2020-2028 (USD Billion)

113 Brazil: Data Analytics Market, By Deployment, 2020-2028 (USD Billion)

114 Brazil: Data Analytics Market, By Enterprise Size, 2020-2028 (USD Billion)

115 Brazil: Data Analytics Market, By End-User, 2020-2028 (USD Billion)

116 Alteryx Inc: Types Offered

117 IBM Corporation : Types Offered

118 SiSense Inc: Types Offered

119 Microsoft: Types Offered

120 Zoho Corporation Pvt. Ltd.: Types Offered

121 Oracle: Types Offered

122 ThoughtSpot Inc. : Types Offered

123 SAP SE : Types Offered

124 Mu Sigma: Types Offered

125 Dell Inc.: Types Offered

126 Other Companies: Types Offered

List of Figures

1. Global Data Analytics Market Segmentation & Research Scope

2. Primary Research Partners and Local Informers

3. Primary Research Process

4. Primary Research Approaches

5. Primary Research Responses

6. Global Data Analytics Market: Penetration & Growth Prospect Mapping

7. Global Data Analytics Market: Value Chain Analysis

8. Global Data Analytics Market Drivers

9. Global Data Analytics Market Restraints

10. Global Data Analytics Market Opportunities

11. Global Data Analytics Market Challenges

12. Key Data Analytics Market Manufacturer Analysis

13. Global Data Analytics Market: Porter’s Five Forces Analysis

14. PESTLE Analysis & Impact Analysis

15. Alteryx Inc: Company Snapshot

16. Alteryx Inc: Swot Analysis

17. IBM Corporation : Company Snapshot

18. IBM Corporation : Swot Analysis

19. SiSense Inc: Company Snapshot

20. SiSense Inc: Swot Analysis

21. Microsoft: Company Snapshot

22. Microsoft: Swot Analysis

23. Zoho Corporation Pvt. Ltd.: Company Snapshot

24. Zoho Corporation Pvt. Ltd.: Swot Analysis

25. Oracle: Company Snapshot

26. Oracle: Swot Analysis

27. ThoughtSpot Inc. : Company Snapshot

28. ThoughtSpot Inc. : Swot Analysis

29. SAP SE : Company Snapshot

30. SAP SE : Swot Analysis

31. Mu Sigma: Company Snapshot

32. Mu Sigma: Swot Analysis

33. Dell Inc.: Company Snapshot

34. Dell Inc.: Swot Analysis

35. Other Companies: Company Snapshot

36. Other Companies: Swot Analysis

The Global Data Analytics Market has been studied from the year 2019 till 2028. However, the CAGR provided in the report is from the year 2023 to 2028. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the Data Analytics Market.

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.

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Frequently Asked Questions

The global data analytics market is estimated to be valued at USD 41.5 billion in 2023 and is projected to surpass USD 345.5 billion in 2028, to grow at a CAGR of 30.4% from 2023 to 2028.
The paramount competitors covered in the data analytics market report include Alteryx Inc, IBM Corporation, SiSense Inc, Microsoft, Zoho Corporation Pvt. Ltd., Oracle, ThoughtSpot Inc., SAP SE, Mu Sigma, and Dell Inc. among others.
The opportunities prevailing in the global data analytics market are the rapid rise in SaaS-based big data analytics and emerging trends like social media analytics. The projected year is expected to see increased market growth prospects due to factors such as the generation of large data volumes by virtual offices and rising cloud technology expenditures.
The primary factor fuelling the expansion of the global data analytics market is the increasing use of data analysis tools across industries. The market for data analytics is anticipated to grow more swiftly as a result of an increase in the e-commerce sector. The markets expansion has also been aided by the growing trend of edge computing and the demand for connected devices. Moreover, growing databases across major industries is anticipated to fuel the global data analytics market.

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