Realizing the potential for AI in market research, we are specialized in incorporating AI-powered real-time competitive analytics that helps our clients get insights into competitor behavior at a scale never possible before and has helped us to save both time and money.
For any organization, the main metrics that determine success are a decrease in insight time followed by a decrease in overall expenditure and labour demands. AI works to improve all of these dramatically in a positive manner.
Real-Time Data Analytics is changing the face of businesses in such short times because it helps to produce large amounts of meaningful information that would aid in taking quick and decisive business decisions.
We step in to help you with loads of competitor data that you can compile into data sets. Further, these data sets can be applied to improve your sales, operational, and marketing efforts.
Our data monitoring system offers different services such as monitoring prices, research developments, stocks, business developments, strategic marketing initiatives, catalogue studies, open job positions, etc., across all industry segments. This data can be extracted in a manner that suits the client’s requirements: hourly, daily, weekly, monthly, annually, etc.
For monitoring competitor activities, we have realized that it is most effective when we use the right tools. And today the right tool is technology in the form of artificial intelligence-powered real-time competitive analytics. These are the ways in which we use AI to optimize competitor activity monitoring.
Our AI-based tools enable you to figure out what your competitor is using to engage customers on social media and you can stay ahead if you improvise to counter their efforts. Using AI in this area helps you to monitor their activities closely.
Using our AI tools, you can monitor what tools your competitors are planning to launch, how you can put efforts in this area and take the necessary action to retain your customers. This is mainly done through consistently monitoring online activities and discussions.
It is important to monitor your competitors’ online campaigns to understand how they are getting their customers and what they are doing right. It is a grand learning process and helps you to improve in more facets than one.
Our AI-based tools have realized the importance of your competitors’ opinions about your brand. Our AI-enabled monitoring tool helps to analyze all the competitors’ posts and, with the aid of machine learning, we can help you to identify when they talk about your brand. We will also simultaneously help to guard your online reputation.
Not only are we worried about what your competitors feel about your product, but we are also equally worried about what your customers feel about your brand as well as that of the competitor.
This will help you insert missing elements and also set right your product defect by listening in to your customer complaints.
Our tools offer other advantages too.
You can take advantage of our AI-enabled competitor monitoring tools to stay ahead in the race.
Objective: Extract stock, price, purity of chemicals, package size of chemicals/products for the given CAS numbers.
Experimental Client 1: TCI Chemicals
TCI Chemicals is one of the targeted companies for which our company extracted information at a frequency of 24hrs.
As you can see in the above screenshot our company’s proprietary software extracted information regarding package unit, price, stock and purity for the particular product 2-Chloro-3-hydroxypyridine.
The above image depicts the database view of the extracted data.
The same data can be downloaded as an excel file.
The information provided in the Left Hand Side (LHS) column are not universal i.e. they are specific to each client; in this case the client was tracking a number of chemicals through their CAS numbers.
The "Manage CAS" tab allows the client to track CAS numbers of the chemicals in order to check information such as prices, stocks, and other requisites.
Buttons on the dashboard, and the Centre Screen Specifics:
Stock Trends - This page shows the historic trends of stocks of different companies supplying the chemical that the client is tracking
Competitors - Manages a list of competitors and their data (news articles, products, developments, stock, prices, discounts, etc.)
Relational Data & Reports - Relational data page shows combination of stock values of different CAS to compare and the Reports page has Qualitative and Quantitative information regarding market estimates & forecasts. The above information can be altered according to client requirements.