5G in Retail Market

Global 5G in Retail Market Size, Trends & Analysis - Forecasts to 2026 By Communication Type (Fixed Wireless Access (FWA), Enhanced Mobile Broadband (eMBB), Ultra-reliable low latency communications (URLLC), Massive Machine Type Communication (MMTC)), By Technology (Personalized Digital Signage, Augmented Reality (AR) & Virtual Reality (VR) Technology, Video Analytics, Interactive Mobile Apps), By Application (Customer Experience Personalization, Supply Chain Optimization, Innovating In-Store Experiences, Store Management Efficiency, Workforce Management), By Region (North America, Asia Pacific, Central & South America, Europe, and the Middle East and Africa), Company Market Share Analysis, and Competitor Analysis

Category Electronics, Semiconductors and Information & Communication Technology
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This report was recently updated on May 9 2022 with the latest and most recent market numbers

5G in Retail Market Size

The global 5G in retail market is projected to grow at a CAGR value of around 19.8% during the forecast period [2021 to 2026].

By leveraging 5G technology, the retail industry, in particular, stands to benefit significantly all across the spectrum. The preponderance of today's modern market penetration and market development integrate advances like 4G, Wi-Fi, frequency identification, relatively close telecommunication and wireless. Retailers have noted the significance of retail stores as a source for providing customers with a unique experience, and 5G will eventually enable them to do so in real-time.

As shown in a recent report by Ericsson on 5G, 65% of the worldwide population will have 5G connectivity by 2025. Over the past few years, the retail industry has seen a shocking number of store closures, with over 9,000 locations closing. Online shopping is becoming more popular as customers are preferring online shopping to ‘in-store’ shopping.

The advent of e-commerce and the ongoing trend of internet shopping consumption patterns and purchase behaviours have also shifted, and consumers now embrace the convenience of shopping online. The growing demand to enhance consumer experience and overall efficiency are some of the factors driving the market growth during the forecast period.

Data analytics is an essential component of modern retail marketing. Stores collect data for a significant edge over traditional advertising tactics, from studying market trends to customer behaviour patterns. 5G has a lot to offer in this process as well. These data-driven insights will enable retailers to give customers tailored and relevant services such as real-time shelf displays and predicted inventory, resulting in increased sales.

Retailers can also boost customer labelling by providing high personalisation to consumers by analysing the targeted need of the consumer. For this purpose, the use of retail analytics technology can be utilized to collect structured and unstructured information about a single shopper and convert it into actionable knowledge in order to make recommendations. Statistical insights enable users to receive personalised and relevant services such as real-time shelf displays, predictive inventory, and real-time integration of other data sources.

The impact of COVID-19 on retail business is seen to have a negative effect as casual window-shopping will be harmed by social distancing, AR/VR-based virtual shopping will proliferate. Enterprises will likely adopt drone and computer vision-based warehousing and delivery, as well as a greater push toward e-commerce and automated just-in-time supply chain, as some of the expected efforts that will require 5G and Edge Cloud enablement.

Despite the fact that 5G offers its own set of advantages, 5G implementation is a significant expenditure. Operators are addressing the issues of 5G infrastructure, which includes cables, cell towers, and so on, by separating it into phases as they continue to construct these on-site. Second, retail establishments must merge in-store and online shopping in order to engage customers with integrated, personalised, and immersive experiences. Effective inventory management with enhanced accuracy is critical to delivering powerful client experiences.

global 5g in retail market

5G in Retail Market: By Communication Type

Based on communication type, the market is segmented into fixed wireless access (FWA), enhanced mobile broadband (eMBB), ultra-reliable low latency communications (URLLC), massive machine type communication (MMTC). The fixed wireless access (FWA) communication type has the lion’s share in the market during the forecast period as it permits network administrators to provide ultra-high-speed broadband to suburban and rural areas, facilitating personal and enterprise applications in areas where fibre is excessively costly to maintain.

5G in Retail Market: By Technology

Based on technology, the market is segmented into personalized digital signage, augmented reality (AR) & virtual reality (VR) technology, video analytics, interactive mobile apps. The augmented reality (AR) & virtual reality (VR) technology has the largest share in the market during the forecast period since augmented and virtual landscapes need a lot of computational power and wireless protocols and are expensive. Due to the sheer enhanced bandwidth of 5G networks, retailers are able to provide greater, more comprehensive experiences when combining their physical and virtual worlds. As a result, buyers will be able to instantly inspect product materials or ingredients using smart glasses or their cell phones, for example. These very same apps would guide consumers to the commodities they seek by displaying real-time suggestions into their field of view as they navigate around the store.

5G in Retail Market: By Application

Based on application, the market is segmented into customer experience personalization, supply chain optimization, innovating in-store experiences, store management efficiency, workforce management. The application of 5G technology for customer experience personalization is expected to have the largest share in the market during the forecast period as using reduced latency, businesses will be able to adapt to purchasing habits and attitudes in real-time with immersive, personalised information. Increased contacts and data collecting between sales employees and customers will be possible with the implementation of 5G in-store. Real-time data could be used to develop customised advertisements or offers based on individual customers' tastes, hence increasing the customers’ motivation to buy.

The application of 5G technology for supply chain optimization is also growing rapidly during the forecast period. 5G advancements can help increase the accuracy and transparency of supply chains and warehousing operations. Modern retail operations rely largely on internet-based functions such as shipment tracking, which are more dependable with 5G networks. Inventory distortion can be reduced by using mass communication and IoT sensors. Large warehouses that employ barcode tracking to control inventory will benefit from 5G's enhanced speed and capacity, which will improve accuracy. Cloud-based inventory records and tracking, for example, can manage more goods in less time with 5G.

asia pacific 5g in retail market

5G in Retail Market: By Region

As per the geographical analysis, the 5G in retail market can be classified into North America (the United States, Canada, and Mexico), Asia Pacific (India, China, Japan, Malaysia, Singapore, and the Rest of Asia Pacific), Europe (Germany, United Kingdom, Italy, France, Spain, Netherlands, and Rest of Europe), Middle East & Africa (Saudi Arabia, United Arab Emirates, and Rest of the Middle East & Africa) and Central & South America (Brazil, Argentina, and Rest of Central and South America).

During the forecast period, the North American region is expected to hold the lion’s share of the global revenue generated in the market. The popularity of consumer electronics devices, advanced technologies, and expanding Internet of Things (IoT) capabilities are all significant determinants of regional market growth.

The Asia Pacific region is estimated to have the highest CAGR during the forecast period owing to rapid urbanization and with the advent of COVID-19, internet shopping in the region appears to be transitioning from a pandemic necessity to a permanent shift in retail consumption. Furthermore, e-commerce acceleration and unparalleled opportunities in the region for retailers are ramping up market growth in the region.

5G in Retail Market Share and Competitor Analysis

Tech Mahindra, Ericsson, Carritech, Infosys, Vodafone Limited, Samsung, Huawei, LG, Qualcomm, Nokia, ZTE Corporation, NEC Corporation, Verizon, Orange, AT&T, Cisco Systems, Qualcomm, American Tower, and Microsoft Azure, among others are the key players in the 5G in retail market.

Please note: This is not an exhaustive list of companies profiled in the report.

Chapter 1   Methodology

1.1    Market Scope & Definitions

1.2    Estimates & Forecast Calculation

1.3    Historical Data Overview and Validation

1.4    Data Sources

1.4.1    Secondary

1.4.2    Primary

Chapter 2   Report Outlook

2.1    5G in Retail Industry Overview, 2020-2026

2.1.1    Industry Overview

2.1.2    Communication Type  Overview

2.1.3    Technology Overview

2.1.4    Application Overview

2.1.6    Regional Overview

Chapter 3   5G in Retail Market Trends

3.1    Market Segmentation

3.2    Industry Background, 2020-2026

3.3    Market Key Trends

3.3.1    Positive Trends

3.3.1.1    Growing advent of e-commerce and the ongoing trend of internet shopping

3.3.2    Restraints

3.3.2.1    Privacy concerns among retail customers

3.4    Prospective Growth Scenario

3.4.1    Communication Type  Growth Scenario

3.4.2    Technology Growth Scenario

3.4.3    Application Growth Scenario

3.5    COVID-19 Influence over End-UserGrowth

3.6    Porter’s Analysis

3.7    PESTEL Analysis

3.8    Value Chain & Supply Chain Analysis

3.9    Regulatory Framework

3.9.1    North America

3.9.2    Europe

3.9.3    APAC

3.9.4    LATAM

3.9.5    MEA

3.10    Application Overview

3.11    Market Share Analysis, 2020

3.11.1    Company Positioning Overview, 2020

Chapter 4   5G in Retail Market, By Communication Type

4.1    Communication Type  Outlook

4.2    Fixed Wireless Access (FWA)

4.2.1    Market Size, By Region, 2020-2026 (USD Billion)

4.3    Enhanced Mobile Broadband (eMBB)

4.3.1    Market Size, By Region, 2020-2026 (USD Billion)

4.4    Ultra-Reliable Low Latency Communications (URLLC)

4.4.1    Market Size, By Region, 2020-2026 (USD Billion)

4.5    Massive Machine Type Communication (MMTC)

4.5.1    Market Size, By Region, 2020-2026 (USD Billion)

Chapter 5   5G in Retail Market, By Technology

5.1    Technology Outlook

5.2   Personalized Digital Signage

5.2.1    Market Size, By Region, 2020-2026 (USD Billion)

5.3   AR & VR Technology

5.3.1    Market Size, By Region, 2020-2026 (USD Billion)

5.4   Video Analytics

5.4.1    Market Size, By Region, 2020-2026 (USD Billion)

5.5   Interactive Mobile Apps

5.5.1    Market Size, By Region, 2020-2026 (USD Billion)

Chapter 6   5G in Retail Market, By Application

6.1    Customer Experience Personalization

6.1.1    Market Size, By Region, 2020-2026 (USD Billion)

6.2    Supply Chain Optimization

6.2.1    Market Size, By Region, 2020-2026 (USD Billion)

6.2    Innovating In-Store Experiences

6.2.1    Market Size, By Region, 2020-2026 (USD Billion)

6.2    Store Management Efficiency

6.2.1    Market Size, By Region, 2020-2026 (USD Billion)

6.2    Workforce Management

6.2.1    Market Size, By Region, 2020-2026 (USD Billion)

Chapter 7   5G in Retail Market, By Region

7.1    Regional outlook

7.2    North America

7.2.1    Market Size, By Country 2020-2026 (USD Billion)

7.2.2    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.2.3    Market Size, By Technology , 2020-2026 (USD Billion)

7.2.4    Market Size, By Application , 2020-2026 (USD Billion)

7.2.6    U.S.

7.2.6.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.2.4.2    Market Size, By Technology , 2020-2026 (USD Billion)

7.2.4.3    Market Size, By Application , 2020-2026 (USD Billion)

7.2.7    Canada

7.2.7.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.2.7.2    Market Size, By Technology , 2020-2026 (USD Billion)

7.2.7.3    Market Size, By Application , 2020-2026 (USD Billion)

7.3    Europe

7.3.1    Market Size, By Country 2020-2026 (USD Billion)

7.3.2    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.3.3    Market Size, By Technology , 2020-2026 (USD Billion)

7.3.4    Market Size, By Application , 2020-2026 (USD Billion)

7.3.6    Germany

7.3.6.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.3.6.2    Market Size, By Technology , 2020-2026 (USD Billion)

7.3.6.3    Market Size, By Application , 2020-2026 (USD Billion)

7.3.7    UK

7.3.7.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.3.7.2    Market Size, By Technology , 2020-2026 (USD Billion)

7.3.7.3    Market Size, By Application , 2020-2026 (USD Billion)

7.3.8    France

7.3.7.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.3.7.2    Market Size, By Technology , 2020-2026 (USD Billion)

7.3.7.3    Market Size, By Application , 2020-2026 (USD Billion)

7.3.9    Italy

7.3.9.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.3.9.2    Market Size, By Technology , 2020-2026 (USD Billion)

7.3.9.3    Market Size, By Application , 2020-2026 (USD Billion)

7.3.10    Spain

7.3.10.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.3.10.2    Market Size, By Technology , 2020-2026 (USD Billion)

7.3.10.3    Market Size, By Application , 2020-2026 (USD Billion)

7.3.11    Russia

7.3.11.1    Market Size, By Communication Type , 2020-2026 (USD Billion)

7.3.11.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.3.11.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4    Asia Pacific

7.4.1    Market Size, By Country 2020-2026 (USD Billion)

7.4.2    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.4.3    Market Size, By Technology, 2020-2026 (USD Billion)

7.4.4    Market Size, By Application, 2020-2026 (USD Billion)

7.4.6    China

7.4.6.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.4.6.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.4.6.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.7    India

7.4.7.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.4.7.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.4.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.8    Japan

7.4.7.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.4.7.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.4.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.9    Australia

7.4.9.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.4.9.2    Market size, By Technology, 2020-2026 (USD Billion)

7.4.9.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.10    South Korea

7.4.10.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.4.10.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.4.10.3    Market Size, By Application, 2020-2026 (USD Billion)

7.5    Latin America

7.5.1    Market Size, By Country 2020-2026 (USD Billion)

7.5.2    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.5.3    Market Size, By Technology, 2020-2026 (USD Billion)

7.5.4   Market Size, By Application, 2020-2026 (USD Billion)

7.5.6    Brazil

7.5.6.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.5.6.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.5.6.3    Market Size, By Application, 2020-2026 (USD Billion)

7.5.7    Mexico

7.5.7.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.5.7.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.5.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.5.8    Argentina

7.5.7.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.5.7.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.5.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.6    MEA

7.6.1    Market Size, By Country 2020-2026 (USD Billion)

7.6.2    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.6.3    Market Size, By Technology, 2020-2026 (USD Billion)

7.6.4    Market Size, By Application, 2020-2026 (USD Billion)

7.6.6    Saudi Arabia

7.6.6.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.6.6.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.6.6.3   Market Size, By Application, 2020-2026 (USD Billion)

7.6.7    UAE

7.6.7.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.6.7.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.6.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.6.8    South Africa

7.6.7.1    Market Size, By Communication Type, 2020-2026 (USD Billion)

7.6.7.2    Market Size, By Technology, 2020-2026 (USD Billion)

7.6.7.3    Market Size, By Application, 2020-2026 (USD Billion)

Chapter 8   Company Landscape

8.1    Competitive Analysis, 2020

8.2    Tech Mahindra

8.2.1    Company Overview

8.2.2    Financial Analysis

8.2.3    Strategic Positioning

8.2.4    Info Graphic Analysis

8.3    Ericsson

8.3.1    Company Overview

8.3.2    Financial Analysis

8.3.3    Strategic Positioning

8.3.4    Info Graphic Analysis

8.4    Carritech

8.4.1    Company Overview

8.4.2    Financial Analysis

8.4.3    Strategic Positioning

8.4.4    Info Graphic Analysis

8.5    Infosys

8.5.1    Company Overview

8.5.2    Financial Analysis

8.5.3    Strategic Positioning

8.5.4    Info Graphic Analysis

8.6    Vodafone Limited

8.6.1    Company Overview

8.6.2    Financial Analysis

8.6.3    Strategic Positioning

8.6.4    Info Graphic Analysis

8.7    Samsung

8.7.1    Company Overview

8.7.2    Financial Analysis

8.7.3    Strategic Positioning

8.7.4    Info Graphic Analysis

8.8    Huawei

8.8.1    Company Overview

8.8.2    Financial Analysis

8.8.3    Strategic Positioning

8.8.4    Info Graphic Analysis

8.9    LG

8.8.1    Company Overview

8.8.2    Financial Analysis

8.8.3    Strategic Positioning

8.8.4    Info Graphic Analysis

8.10    Qualcomm

8.10.1    Company Overview

8.10.2    Financial Analysis

8.10.3    Strategic Positioning

8.10.4    Info Graphic Analysis

8.11    Nokia

8.11.1    Company Overview

8.11.2    Financial Analysis

8.11.3    Strategic Positioning

8.11.4    Info Graphic Analysis

8.12    ZTE Corporation

8.12.1    Company Overview

8.12.2    Financial Analysis

8.12.3    Strategic Positioning

8.12.4    Info Graphic Analysis

8.13    NEC Corporation

8.13.1    Company Overview

8.13.2    Financial Analysis

8.13.3    Strategic Positioning

8.13.4    Info Graphic Analysis

8.14    Verizon

8.14.1    Company Overview

8.14.2    Financial Analysis

8.14.3    Strategic Positioning

8.14.4    Info Graphic Analysis

8.15    Orange

8.15.1    Company Overview

8.15.2    Financial Analysis

8.15.3    Strategic Positioning

8.15.4    Info Graphic Analysis

8.16   AT&T

8.16.1    Company Overview

8.16.2    Financial Analysis

8.16.3    Strategic Positioning

8.16.4    Info Graphic Analysis

8.17    Cisco Systems

8.17.1    Company Overview

8.17.2    Financial Analysis

8.17.3    Strategic Positioning

8.17.4    Info Graphic Analysis

8.18    American Tower

8.18.1    Company Overview

8.18.2    Financial Analysis

8.18.3    Strategic Positioning

8.18.4    Info Graphic Analysis

8.19    Microsoft Azure

8.19.1    Company Overview

8.19.2    Financial Analysis

8.19.3    Strategic Positioning

8.19.4    Info Graphic Analysis

8.20    Other Companies

8.20.1    Company Overview

8.20.2    Financial Analysis

8.20.3    Strategic Positioning

8.20.4    Info Graphic Analysis

The Global 5G in Retail Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the 5G in Retail Market.

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.

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Frequently Asked Questions

The global 5G in retail market is projected to grow at a CAGR value of around 19.8% during the forecast period [2021 to 2026].
Tech Mahindra, Ericsson, Carritech, Infosys, Vodafone Limited, Samsung, Huawei, LG, Qualcomm, Nokia, ZTE Corporation, NEC Corporation, Verizon, Orange, AT&T, Cisco Systems, Qualcomm, American Tower, Microsoft Azure, among others are the key players in the 5G in retail market.
The North American region is expected to hold the lion’s share of the global revenue generated in the 5G in retail market.
The impact of covid-19 on retail business is seen to have a negative effect as casual window-shopping will be harmed by social distancing and lockdowns. The online retail industry has grown tremendously during the pandemic. Lockdowns and restrictions have increased the usage of e-commerce websites. This growth of the online industry is expected to further enhance the growth of the 5G in retail industry during the forecast period.
The advent of e-commerce has resulted in the ongoing trend of internet shopping consumption patterns and the growing demand to enhance consumer experience and overall efficiency are some of the factors driving the market growth during the forecast period.

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