Charcoal-based Oral Care Market

Global Charcoal-based Oral Care Market Size, Trends & Analysis - Forecasts to 2026 By Product (Toothpaste, Toothbrush, Powder, Mouthwashes/Rinses, Floss, Others [Strips, Tablets]), By Ingredient (Activated Charcoal, Fluoride-based, Flouride-free, Others [Hemp Oil, Coconut Oil, Tea Tree Oil, Others]), By Distribution Channel (Supermarket/Hypermarket, Retail Pharmacies, Online Retail Stores, Convenience Stores, Others), By Region (North America, Europe, Asia Pacific, MEA, and CSA); End-User Landscape, Company Market Share Analysis & Competitor Analysis

Category Healthcare
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This report was recently updated on April 19 2024 with the latest and most recent market numbers

Global Charcoal-based Oral Care Market Size

The global charcoal-based oral care market is projected to grow at a CAGR value of 4.2% during the forecast period [2021 to 2026]. The escalating incidence of tooth decay, periodontal diseases, and other dental illnesses soaring oral hygiene consciousness, expanding dental healthcare spending, and a burgeoning rate of research and development to introduce novel and safe charcoal-based dental hygiene products are some of the aspects driving the expansion of this market.

Remarkable advancements in dental cosmetic procedures and assistance to enhance personal appearances have boosted demand for charcoal-based oral care items. The surge in tooth diseases prevalence levels which could be improved by using charcoal-based products is also a key element fueling the market.

According to an article published in the Journal of the American Dental Association (JADA), activated charcoal has whitening, antibacterial, antiviral, anti-fungal, and breath freshening properties. The oral care products with charcoal in them are comparable to the softer consistency of baking soda. It can assist to clean teeth by eliminating plaque and stains. These products facilitate the removal of stains produced by foods and beverages, as well as smoking. Oral care products containing charcoal eliminate superficial discoloration and make teeth seem whiter. It also aids in removing accumulated plaque and freshens the breath. These aforementioned benefits act as a growth-inducing catalyst for the overall market.

Oral hygiene knowledge and understanding is one of the primary drivers to market development in the entire oral care/oral hygiene industry, attributable to the endeavors of dentists and key market participants. These players organize a variety of seminars and events to raise oral hygiene knowledge and exhibit newly introduced and technologically sophisticated goods. This allows players to highlight their product portfolios, increasing the uptake of oral healthcare items.

Globally, the growing elderly demographic and the provision of numerous types of denture treatments are driving the market for such oral care products. The advent of new goods and therapies, technical developments, and a diverse variety and multitude of products are all contributing to the global expansion of such oral care products.

global charcoal-based oral care market

Global Charcoal-based Oral Care Market: By Product

Depending on the product, the market is categorized as toothpaste, toothbrush, powder, mouthwashes/rinses, floss, and others. Others include strips and tablets. The toothpaste segment is presumed to predominate. The expansion of this category can be ascribed to the extensive use of toothpaste by people of all economic levels. The provision of several types of toothpaste, with various flavors and constituents, gives consumers more alternatives, which increases demand. Key manufacturers are extensively participating in the development of novel goods, and toothpaste demand is projected to rise.

Incorporating charcoal into toothpaste has numerous merits over conventional forms of dental care. The first benefit is that it is quite simple to rinse out of the mouth after brushing. Because the charcoal granules are confined within a paste, charcoal toothpaste is also less abrasive. The most important of all is improved flavor-factor which adds to the medical benefits through organic ingredients, causes refreshment post usage, and reduces the side effects of charcoal.

Global Charcoal-based Oral Care Market: By Ingredient

Based on the ingredient, the market has been segmented into activated charcoal, fluoride-based, fluoride-free, and others. Others include hemp oil, coconut oil, tea tree oil, and many more. The activated charcoal segment is foreseen to predominate. The fine-grained structure of activated charcoal permits it to effectively scrape away underlying stains on the teeth without using toxic chemicals or harming the enamel and gums. Activated charcoal cannot be assimilated by the human body, allowing it to eliminate odor-causing substances.

The pores of activated charcoal are the primary rationale it is so efficacious as a core ingredient in oral care products. They are excellent at assimilating the categories of particulates that discolor teeth and trigger stinky breath due to their design and structure. Moreover, numerous market players provide a myriad range of activated charcoal oral care products with ingredients and flavors that have numerous medical benefits.

Global Charcoal-based Oral Care Market: By Distribution Channel

Depending on the distribution channel, the market is categorized as supermarket/hypermarket, retail pharmacies, online retail stores, convenience stores, and others. The online retail store's segment is foreseen to predominate. Globally, there has been a significant transition in the retailing of oral care items. Conventional distributors, merchants, and pharmacies are increasingly losing ground to online sellers. Buying oral care goods through e-commerce platforms has numerous perks, including the provision of multi-brand oral care products at reduced costs, simplicity of purchase, and free shipping. The profitable sale of oral care products via e-commerce has spurred key market players to increase their expenditure on these platforms.

asia pacific charcoal-based oral care market

Global Charcoal-based Oral Care Market: By Region

North America is presumed to predominate the market and account for the largest market share. Because of their high spending power, consumers in this region's industrialized countries are selecting artisanally created oral care products as well as other innovative charcoal-based dental care products. This has resulted in a sizable revenue share of the North American market. The participation of some of the region's key players has also aided growth. The United States has emerged as a significant market in North America. The availability of competent dental professionals in the United States is projected to increase the demand for these products.

The Asia Pacific, on the contrary, is presumed to grow rapidly over the forecast period. This might be linked to the region's increasing knowledge of dental hygiene and general oral health. Furthermore, the Asia Pacific market is anticipated to augment because of the increasing preponderance of dental caries in countries such as China, Japan, and India. Emerging markets are highly aware of oral health habits, thus there is a strong demand for dental hygiene products in these nations. The elderly population and young are particularly concerned regarding their dental health, fueling demand for charcoal-based oral care products in APAC.

Global Charcoal-based Oral Care Market Share and Competitor Analysis

Hello Products LLC, Colgate-Palmolive, Terra & Co., Procter & Gamble (Crest and Oral B), Moon Oral Care, a Beach House Group Company, Dirt Don't Hurt, Cali White, Schmidt's Naturals, The Humble Co., LAGUNAMOO Beauty Ltd., Tom’s of Maine, My Magic Mud, Pro Teeth Whitening Co., MARLOWE., Viva Naturals, Curaprox, Davids Natural Toothpaste, Inc., One Living Earth, SUNATORIA, TWIN LOTUS, Active Wow, Carbon Coco, and SmiloShine, among others, are the key players in the market.

Please note: This is not an exhaustive list of companies profiled in the report.

Chapter 1   Methodology

1.1    Market Scope & Definitions

1.2    Estimates & Forecast Calculation

1.3    Historical Data Overview And Validation

1.4    Data Sources

1.4.1    Secondary

1.4.2    Primary

Chapter 2   Report Outlook

2.1    Global Charcoal-based Oral Care Industry Overview, 2019-2026

2.1.1    Industry Overview

2.1.2    Product Overview

2.1.3    Ingredient Overview

2.1.4    Distribution Channel Overview

2.1.5    Regional Overview

Chapter 3   Global Charcoal-based Oral Care Market Trends

3.1    Market Segmentation

3.2    Industry Background, 2019-2026

3.3    Market Key Trends

3.3.1    Positive Trends

3.3.1.1    Growing Demand for Safe Dental Hygiene Products 3.3.1.2    Burgeoning Rate Of Research And Development To Introduce Novel And Safe Charcoal-Based Dental Hygiene Products

          3.3.2    Industry Challenges

3.3.2.1    Side-effects of Charcoal

3.4    Prospective Growth Scenario

3.4.1    Product Growth Scenario

3.4.2    Ingredient Growth Scenario

3.4.3    Distribution Channel Growth Scenario

3.5    COVID-19 Influence over Industry Growth

3.6    Porter’s Analysis

3.7    PESTEL Analysis

3.8    Value Chain & Supply Chain Analysis

3.9    Regulatory Framework

3.9.1    North America

3.9.2    Europe

3.9.3    APAC

3.9.4    LATAM

3.9.5    MEA

3.10    Technology Overview

3.11    Market Share Analysis, 2020

3.11.1    Company Positioning Overview, 2020

Chapter 4   Global Charcoal-based Oral Care Market, By Product

4.1    Product Outlook

4.2    Toothpaste

4.2.1    Market Size, By Region, 2019-2026 (USD Million)

4.3    Toothbrush

4.3.1    Market Size, By Region, 2019-2026 (USD Million)

4.4    Powder

4.4.1    Market Size, By Region, 2019-2026 (USD Million)

4.5    Mouthwashes/Rinses

4.5.1    Market Size, By Region, 2019-2026 (USD Million)

4.6    Floss

4.6.1    Market Size, By Region, 2019-2026 (USD Million)

4.7    Others

4.7.1    Market Size, By Region, 2019-2026 (USD Million)

4.7.2    Market Size, By Strips, 2019-2026 (USD Million)

4.7.3    Market Size, By Tablets, 2019-2026 (USD Million)

Chapter 5   Global Charcoal-based Oral Care Market, By Ingredient

5.1    Ingredient Outlook

5.2    Activated Charcoal

5.2.1    Market Size, By Region, 2019-2026 (USD Million)

5.3    Fluoride-based

5.3.1    Market Size, By Region, 2019-2026 (USD Million)

5.4    Flouride-free

5.4.1    Market Size, By Region, 2019-2026 (USD Million)

5.5    Others

5.5.1    Market Size, By Region, 2019-2026 (USD Million)

5.5.2    Market Size, By Hemp Oil, 2019-2026 (USD Million)

5.5.3    Market Size, By Coconut Oil, 2019-2026 (USD Million)

5.5.4    Market Size, By Tea Tree Oil, 2019-2026 (USD Million)

5.2.1    Market Size, By Others, 2019-2026 (USD Million)

Chapter 6   Global Charcoal-based Oral Care Market, By Distribution Channel

6.1    Distribution Channel Outlook

6.2    Supermarket/Hypermarket

6.2.1    Market Size, By Region, 2019-2026 (USD Million)

6.3    Retail Pharmacies

6.3.1    Market Size, By Region, 2019-2026 (USD Million)

6.4    Online Retail Stores

6.4.1    Market Size, By Region, 2019-2026 (USD Million)

6.5    Convenience Stores

6.5.1    Market Size, By Region, 2019-2026 (USD Million)

6.6    Others

6.6.1    Market Size, By Region, 2019-2026 (USD Million)

Chapter 7   Global Depth Filtration Market, By Region

7.1    Regional outlook

7.2    North America

7.2.1    Market Size, By Country 2019-2026 (USD Million)

7.2.2    Market Size, By Product, 2019-2026 (USD Million)

7.2.3    Market Size, By Ingredient, 2019-2026 (USD Million)

7.2.4    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.2.5    U.S.

7.2.5.1    Market Size, By Product, 2019-2026 (USD Million)

7.2.5.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.2.5.3   Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.2.6    Canada

7.2.6.1    Market Size, By Product, 2019-2026 (USD Million)

7.2.6.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.2.6.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.3    Europe

7.3.1    Market Size, By Country 2019-2026 (USD Million)

7.3.2    Market Size, By Product, 2019-2026 (USD Million)

7.3.3    Market Size, By Ingredient 2019-2026 (USD Million)

7.3.4    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.3.5    Germany

7.3.5.1    Market Size, By Product, 2019-2026 (USD Million)

7.3.5.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.3.5.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.3.6    UK

7.3.6.1    Market Size, By Product, 2019-2026 (USD Million)

7.3.6.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.3.6.3     Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.3.7   France

7.3.7.1    Market Size, By Product, 2019-2026 (USD Million)

7.3.7.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.3.7.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.3.8    Italy

7.3.8.1    Market Size, By Product, 2019-2026 (USD Million)

7.3.8.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.3.8.3     Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.3.9    Spain

7.3.9.1    Market Size, By Product, 2019-2026 (USD Million)

7.3.9.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.3.9.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.3.10   Russia

7.3.10.1    Market Size, By Product, 2019-2026 (USD Million)

7.3.10.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.3.10.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.4    Asia Pacific

7.4.1    Market Size, By Country,2019-2026 (USD Million)

7.4.2    Market Size, By Product, 2019-2026 (USD Million)

7.4.3    Market Size, By Ingredient, 2019-2026 (USD Million)

7.4.4    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.4.5    China

7.4.5.1    Market Size, By Product, 2019-2026 (USD Million)

7.4.5.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.4.5.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.4.6    India

7.4.6.1    Market Size, By Product, 2019-2026 (USD Million)

7.4.6.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.4.6.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.4.7    Japan

7.4.7.1    Market Size, By Product, 2019-2026 (USD Million)

7.4.7.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.4.7.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.4.8    Australia

7.4.8.1    Market Size, By Product, 2019-2026 (USD Million)

7.4.8.2    Market size, By Ingredient, 2019-2026 (USD Million)

7.4.8.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.4.9    South Korea

7.4.9.1    Market Size, By Product, 2019-2026 (USD Million)

7.4.9.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.4.9.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.6.5    Latin America

7.5.1    Market Size, By Country 2019-2026 (USD Million)

7.5.2    Market Size, By Product, 2019-2026 (USD Million)

7.5.3    Market Size, By Ingredient, 2019-2026 (USD Million)

7.5.4    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.5.5    Brazil

7.5.5.1    Market Size, By Product, 2019-2026 (USD Million)

7.5.5.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.5.5.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.5.6    Mexico

7.5.6.1    Market Size, By Product, 2019-2026 (USD Million)

7.5.6.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.5.6.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.5.7   Argentina

7.5.7.1    Market Size, By Product, 2019-2026 (USD Million)

7.5.7.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.5.7.3     Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.6    MEA

7.6.1    Market Size, By Country 2019-2026 (USD Million)

7.6.2    Market Size, By Product, 2019-2026 (USD Million)

7.6.3    Market Size, By Ingredient, 2019-2026 (USD Million)

7.6.4    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.6.5    Saudi Arabia

7.6.5.1    Market Size, By Product, 2019-2026 (USD Million)

7.6.5.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.6.5.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.6.6    UAE

7.6.6.1    Market Size, By Product, 2019-2026 (USD Million)

7.6.6.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.6.6.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

7.6.7    South Africa

7.6.7.1    Market Size, By Product, 2019-2026 (USD Million)

7.6.7.2    Market Size, By Ingredient, 2019-2026 (USD Million)

7.6.7.3    Market Size, By Distribution Channel, 2019-2026 (USD Million)

Chapter 8   Company Landscape

8.1    Competitive Analysis, 2020

8.2    Hello Products LLC

8.2.1    Company Overview

8.2.2    Financial Analysis

8.2.3    Strategic Positioning

8.2.4    Info Graphic Analysis

8.3    Colgate-Palmolive

8.3.1    Company Overview

8.3.2    Financial Analysis

8.3.3    Strategic Positioning

8.3.4    Info Graphic Analysis

8.4    Terra & Co.

8.4.1    Company Overview

8.4.2    Financial Analysis

8.4.3    Strategic Positioning

8.4.4    Info Graphic Analysis

8.5    Procter & Gamble (Crest and Oral B)

8.5.1    Company Overview

8.5.2    Financial Analysis

8.5.3    Strategic Positioning

          8.5.4    Info Graphic Analysis

8.6    Moon Oral Care, a Beach House Group Company

8.6.1    Company Overview

8.6.2    Financial Analysis

8.6.3    Strategic Positioning

8.6.4    Info Graphic Analysis

8.7    Dirt Don't Hurt

8.7.1    Company Overview

8.7.2    Financial Analysis

8.7.3    Strategic Positioning

8.7.4    Info Graphic Analysis

8.8    Cali White

8.8.1    Company Overview

8.8.2    Financial Analysis

8.8.3    Strategic Positioning

8.8.4    Info Graphic Analysis

8.9    Schmidt's Naturals

8.9.1    Company Overview

8.9.2    Financial Analysis

8.9.3    Strategic Positioning

8.9.4    Info Graphic Analysis

8.10   The Humble Co.

8.10.1    Company Overview

8.10.2    Financial Analysis

8.10.3    Strategic Positioning

8.10.4    Info Graphic Analysis

8.11   LAGUNAMOO Beauty Ltd.

8.11.1    Company Overview

8.11.2    Financial Analysis

8.11.3    Strategic Positioning

8.11.4    Info Graphic Analysis

8.12   Tom’s of Maine

8.12.1    Company Overview

8.12.2    Financial Analysis

8.12.3    Strategic Positioning

8.12.4    Info Graphic Analysis

8.13   Pro Teeth Whitening Co.

8.13.1    Company Overview

8.13.2    Financial Analysis

8.13.3    Strategic Positioning

8.13.4    Info Graphic Analysis

8.14   My Magic Mud

8.14.1    Company Overview

8.14.2    Financial Analysis

8.14.3    Strategic Positioning

8.14.4    Info Graphic Analysis

8.15   MARLOWE

8.15.1    Company Overview

8.15.2    Financial Analysis

8.15.3    Strategic Positioning

8.15.4    Info Graphic Analysis

8.16   Viva Naturals

8.16.1    Company Overview

8.16.2    Financial Analysis

8.16.3    Strategic Positioning

8.16.4    Info Graphic Analysis

8.17   Curaprox

8.17.1    Company Overview

8.17.2    Financial Analysis

8.17.3    Strategic Positioning

8.17.4    Info Graphic Analysis

8.18   Davids Natural Toothpaste, Inc.

8.18.1    Company Overview

8.18.2    Financial Analysis

8.18.3    Strategic Positioning

8.18.4    Info Graphic Analysis

8.19   One Living Earth

8.19.1    Company Overview

8.19.2    Financial Analysis

8.19.3    Strategic Positioning

8.19.4    Info Graphic Analysis

8.20   SUNATORIA

8.20.1    Company Overview

8.20.2    Financial Analysis

8.20.3    Strategic Positioning

8.20.4    Info Graphic Analysis

8.21   TWIN LOTUS

8.21.1    Company Overview

8.21.2    Financial Analysis

8.21.3    Strategic Positioning

8.21.4    Info Graphic Analysis

8.22   Active Wow

8.22.1    Company Overview

8.22.2    Financial Analysis

8.22.3    Strategic Positioning

8.22.4    Info Graphic Analysis

8.23   Carbon Coco

8.23.1    Company Overview

8.23.2    Financial Analysis

8.23.3    Strategic Positioning

8.23.4    Info Graphic Analysis

8.24   SmiloShine

8.24.1    Company Overview

8.24.2    Financial Analysis

8.24.3    Strategic Positioning

8.24.4    Info Graphic Analysis

8.25   Other Companies

8.25.1    Company Overview

8.25.2    Financial Analysis

8.25.3    Strategic Positioning

8.25.4    Info Graphic Analysis

The Global Charcoal-based Oral Care Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the Charcoal-based Oral Care Market.

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.

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Frequently Asked Questions

The global charcoal-based oral care market size is projected to grow at a CAGR value of 4.2% during the forecast period [2021 to 2026].
Key and innovative vendors in the charcoal-based oral care market include Hello Products LLC, Colgate-Palmolive, Terra & Co., Procter & Gamble (Crest and Oral B), Moon Oral Care, a Beach House Group Company, Dirt Dont Hurt, Cali White, Schmidts Naturals, The Humble Co., LAGUNAMOON Beauty Ltd., Toms of Maine, My Magic Mud, Pro Teeth Whitening Co., MARLOWE., Viva Naturals, Curaprox, Davids Natural Toothpaste, Inc., One Living Earth, SUNATORIA, TWIN LOTUS, Active Wow, Carbon Coco, and SmiloShine.
North America is estimated to hold the highest market share in the charcoal-based oral care market.
Globally, Covid-19 impact on the future charcoal-based oral care market will be quite significant for the manufacturers. Owing to the COVID-19 epidemic, more people are using oral care products at home. Customers are choosing for at-home treatment due to the danger of infection when visiting dental care facilities. Producers are also developing new charcoal-based oral care products that allow consumers to use them in the comfort of their own homes.
The major driving factors for the charcoal-based oral care market include the escalating incidence of tooth decay, periodontal diseases, and other dental illnesses; soaring oral hygiene consciousness; expanding dental healthcare spending; the burgeoning volume of research and development to introduce novel and safe charcoal-based dental hygiene products.

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