CPG & Retail GBS Market

Global CPG & Retail GBS Market Size, Trends & Analysis - Forecasts to 2029 By End User (Retailers and CPG Companies), By Functionality (Transaction Services and Strategic Services), By Service Type (Finance and Accounting, Supply Chain Management, Human Resources (HR), and Information Technology (IT)), and By Region (North America, Asia Pacific, Central and South America, Europe, and Middle East and Africa), Competitive Landscape, Company Market Share Analysis, and End User Analysis

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This report was recently updated on April 22 2024 with the latest and most recent market numbers

Global CPG & Retail GBS Market Size

The global CPG & retail GBS market is expected to exhibit a CAGR of 26.5% from 2024 to 2029. GBS or global business services are deemed the next step of shared services and business process outsourcing services, which many firms adopt due to their inherent superiority over their predecessors. GBS are utilized in various sectors, including consumer packaged goods (CPG) and retail.

There are several market drivers that influence the growth of the global CPG & retail GBS market. The increasing degree of digital transformation in the CPG and retail sectors is a primary growth driver for the market. The introduction of technologies like AI and IoT has streamlined various operations and procedures, which increased overall productivity. This is a significant attraction for companies to incorporate such technologies. The operational efficiency brought about by GBS in CPG and retail companies is a significant driver for the growth of the global CPG and retail GBS market. GBS models help consolidate various business functions, leading to substantial cost savings by standardizing processes and shared services. The growing globalization also acts as an important driver for the market's growth. As companies expand into new markets, GBS models provide the necessary support to manage global operations seamlessly, including compliance with local regulations and understanding local consumer behavior. Also, global supply chains require sophisticated management strategies that GBS models are well-equipped to provide, enhancing logistics and distribution efficiencies.

Despite the promising growth prospects, the global CPG & retail GBS market faces certain restraints that hinder its growth. One of the biggest restraints is the complex regulatory environment across various countries. GBS models are highly vulnerable to changes in the regulatory framework in various parts of the world. Changes in legal frameworks can affect the services provided in different countries, and disruptions in the political landscape of the countries also affect the creation and implementation of GBS models in the regions.

global cpg & retail gbs market

Global CPG & Retail GBS Market: By End User

Based on the end user, the market is segmented into retailers and CPG companies. The retailers segment is expected to be the largest and fastest-growing segment during the forecast period. Retailers have direct contact with end consumers as opposed to CPG companies, who are responsible for the production of goods. Due to this direct contact, retailers become privy to changing consumer behaviours, preferences, and demands, which helps them to offer appropriate services. This leads to the dominance of the segment in the global CPG & retail GBS market.

Global CPG & Retail GBS Market: By Functionality

On the basis of functionality, the market is segmented into transaction services and strategic services. The transaction services segment is expected to be the largest segment during the forecast period. Transaction services consist of standardized, normal procedures required for a business's day-to-day operations. These services include payroll processing, invoicing, accounting procedures, and other back-office services, among others. Transaction services are crucial in the CPG and retail industries for guaranteeing seamless operational processes, managing large quantities of transactions, and being cost-effective.

The strategic services segment is expected to be the fastest-growing segment in the global CPG & retail GBS market during the forecast period. Strategic services are focused on providing higher-value offerings that contribute directly to the strategic goals and competitiveness of the organization. These services include data analytics, market research, digital transformation initiatives, supply chain optimization, and customer experience enhancement. For CPG and retail, strategic services are crucial for adapting to rapidly changing market dynamics, consumer preferences, and technological advancements.

Global CPG & Retail GBS Market: By Service Type

Based on service type, the market is segmented into finance and accounting, supply chain management, human resources (HR), and information technology (IT). The finance and accounting segment is expected to be the largest segment in the market. Finance and accounting services are foundational to any business, encompassing critical activities such as payroll, accounts payable/receivable, and financial planning and analysis. While essential, finance and accounting services are often considered standard across industries, including CPG and retail. These functions can significantly contribute to cost efficiencies and are frequently among the first to be centralized or outsourced in a GBS model.

The supply chain management segment is expected to be the fastest-growing segment in the global CPG & retail GBS market during the forecast period. Supply chain management is an integral part of consumer-packaged goods and retail sectors. It entails keeping track of goods, information, and funds as they flow from supplier to manufacturer, wholesaler, retailer, and customer. Given the significance of inventory management, shipping, and distribution in various industries, particularly globally, supply chain management could considerably influence a company's bottom line and customer satisfaction.

asia pacific cpg & retail gbs market

Global CPG & Retail GBS Market: By Region

Asia Pacific is expected to be the largest and fastest-growing region in the global CPG & retail GBS market during the forecast period. The region is a major outsourcing hub for various companies, owing to the presence of China and India. The growth of service providers like HCL Technologies and TCS Ltd. in India is one of the most significant drivers for the growth of the market in the region. Also, the rise in the number of start-ups providing services to retailers and CPG companies has led to an increase in the region's market share in the global market. The growing digital transformation in the region has facilitated a heightened demand for GBS models by retail and CPG companies to improve production and service efficiency. Additionally, the relatively cheaper cost of labor, capital, and services in the region, as compared to Western countries, also fuels the CPG and retail GBS market in the region.

Global CPG & Retail GBS Market Share and Competitor Analysis

Accenture, IBM Corp., Capgemini, Wipro Ltd., Cognizant, Genpact, Infosys, HCL Technologies, TCS Ltd., and Deloitte, among others, are some of the key players operating in the global market.

Please note: This is not an exhaustive list of companies profiled in the report.

Global CPG & Retail GBS Market: Recent Developments

In February 2022, Accenture was recognized as the leading technology services provider to the retail and consumer packaged goods (CPG) sector globally in a recent report from industry analyst firm HFS Research.

1          STRATEGIC INSIGHTS ON NEW REVENUE POCKETS

1.1   Strategic Opportunity & Attractiveness Analysis

1.1.1        Hot Revenue Pockets

1.1.2        Market Attractiveness Score

1.1.3        Revenue Impacting Opportunity

1.1.4        High Growing Region/Country

1.1.5        Competitor Analysis

1.1.6        Consumer Analysis

1.2   Global Market Estimates' View

1.3   Strategic Insights across Business Functions

1.3.1        For Chief Executive Officers

1.3.2        For Chief Marketing Officers

1.3.3        For Chief Strategy Officers

1.4   Evaluate the Potential of your Existing Business Lines vs. New Lines to Enter Into

2          TECHNOLOGICAL TRENDS

2.1   Technological Adoption Rate

2.2   Current Trend Impact Analysis

2.3   Future Trend Impact Analysis

3.1   Market Pyramid Analysis

3.1.1        Introduction

3.1.2           Adjacent Market Opportunities

3.1.3           Ancillary Market Opportunities

3.2   Demand Side Analysis

3.2.1           Market Drivers: Impact Analysis

3.2.2           Market Restraints: Impact Analysis

3.2.3           Market Opportunities: Impact Analysis

3.2.4           Market Challenges: Impact Analysis

3.3   Supply Side Analysis

3.3.1           Porter’s Five Forces Analysis

3.3.1.1 Threat of New Entrants

3.3.1.2 Threat of New Substitutes

3.3.1.3 Bargaining Power of Suppliers

3.3.1.4 Bargaining Power of Buyers

3.3.1.5 Intensity of Competitive Rivalry

3.3.2           SWOT Analysis; By Factor (Political & Legal, Economic, and Technological)

3.3.2.1 Political Landscape

3.3.2.2 Economic Landscape

3.3.2.3 Social Landscape

3.3.2.4 Technology Landscape

3.3.3        Value Chain Analysis

3.3.4        Trend Analysis

3.3.5        Gap Analysis

3.3.6        Cost Analysis

4          GLOBAL CPG & RETAIL GBS MARKET, BY FUNCTIONALITY

4.1   Introduction

4.2   CPG & Retail GBS Market: Functionality Scope Key Takeaways

4.3   Revenue Growth Analysis, 2023 & 2029

4.4   Transactional Services

4.4.1           Transactional Services Market Estimates and Forecast, 2021-2029 (USD Billion)

4.5   Strategic Services

4.5.1           Strategic Services Market Estimates and Forecast, 2021-2029 (USD Billion)

5          GLOBAL CPG & RETAIL GBS MARKET, BY SERVICE TYPE

5.1   Introduction

5.2   CPG & Retail GBS Market: Service Type Scope Key Takeaways

5.3   Revenue Growth Analysis, 2023 & 2029

5.4   Finance and Accounting

5.4.1           Finance and Accounting Market Estimates and Forecast, 2021-2029 (USD Billion)

5.5   Supply Chain Management

5.5.1           Supply Chain Management Market Estimates and Forecast, 2021-2029 (USD Billion)

5.6   Human Resources (HR)

5.6.1           Human Resources (HR) Market Estimates and Forecast, 2021-2029 (USD Billion)

5.7   Information Technology (IT)

5.7.1           Information Technology (IT) Market Estimates and Forecast, 2021-2029 (USD Billion)

6          GLOBAL CPG & RETAIL GBS MARKET, BY END USER

6.1   Introduction

6.2   CPG & Retail GBS Market: End User Scope Key Takeaways

6.3   Revenue Growth Analysis, 2023 & 2029

6.4   Retailers

6.4.1           Retailers Market Estimates and Forecast, 2021-2029 (USD Billion)

6.5   CPG Companies

6.5.1           CPG Companies Market Estimates and Forecast, 2021-2029 (USD Billion)

7          GLOBAL CPG & RETAIL GBS MARKET, BY REGION

7.1   Introduction

7.2   North America CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.2.1        By Functionality

7.2.2        By Service Type

7.2.3        By End User

7.2.4        By Country

7.2.4.1     U.S. CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.2.4.1.1        By Functionality

7.2.4.1.2        By Service Type

7.2.4.1.3        By End User

7.2.4.2     Canada CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.2.4.2.1        By Functionality

7.2.4.2.2        By Service Type

7.2.4.2.3        By End User

7.2.4.3     Mexico CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.2.4.3.1        By Functionality

7.2.4.3.2        By Service Type

7.2.4.3.3        By End User

7.3   Europe CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.1        By Functionality

7.3.2        By Service Type

7.3.3        By End User

7.3.4        By Country

7.3.4.1     Germany CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.4.1.1        By Functionality

7.3.4.1.2        By Service Type

7.3.4.1.3        By End User

7.3.4.2     U.K. CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.4.2.1        By Functionality

7.3.4.2.2        By Service Type

7.3.4.2.3        By End User

7.3.4.3     France CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.4.3.1        By Functionality

7.3.4.3.2        By Service Type

7.3.4.3.3        By End User

7.3.4.4     Italy CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.4.4.1        By Functionality

7.3.4.4.2        By Service Type

7.2.4.4.3        By End User

7.3.4.5     Spain CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.4.5.1        By Functionality

7.3.4.5.2        By Service Type

7.2.4.5.3        By End User

7.3.4.6     Netherlands CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.4.7.1        By Functionality

7.3.4.7.2        By Service Type

7.2.4.7.3        By End User

7.3.4.7     Rest of Europe CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.3.4.7.1        By Functionality

7.3.4.7.2        By Service Type

7.2.4.7.3        By End User

7.4   Asia Pacific CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.1        By Functionality

7.4.2        By Service Type

7.4.3        By End User

7.4.4        By Country

7.4.4.1     China CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.1.1        By Functionality

7.4.4.1.2        By Service Type

7.4.4.1.3        By End User

7.4.4.2     Japan CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.2.1        By Functionality

7.4.4.2.2        By Service Type

7.4.4.2.3        By End User

7.4.4.3     India CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.3.1        By Functionality

7.4.4.3.2        By Service Type

7.4.4.3.3        By End User

7.4.4.4     South Korea CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.4.1        By Functionality

7.4.4.4.2        By Service Type

7.4.4.4.3        By End User

7.4.4.5     Singapore CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.5.1        By Functionality

7.4.4.5.2        By Service Type

7.4.4.5.3        By End User

7.4.4.6     Malaysia CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.7.1        By Functionality

7.4.4.7.2        By Service Type

7.4.4.7.3        By End User

7.4.4.7     Thailand CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.7.1        By Functionality

7.4.4.7.2        By Service Type

7.4.4.7.3        By End User

7.4.4.8     Indonesia CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.8.1        By Functionality

7.4.4.8.2        By Service Type

7.4.4.8.3        By End User

7.4.4.9     Vietnam CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.9.1        By Functionality

7.4.4.9.2        By Service Type

7.4.4.9.3        By End User

7.4.4.10  Taiwan CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.10.1 By Functionality

7.4.4.10.2 By Service Type

7.4.4.10.3 By End User

7.4.4.11  Rest of Asia Pacific CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.4.4.11.1 By Functionality

7.4.4.11.2 By Service Type

7.4.4.11.3 By End User

7.5   Middle East and Africa CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.5.1        By Functionality

7.5.2        By Service Type

7.5.3        By End User

7.5.4        By Country

7.5.4.1     Saudi Arabia CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.5.4.1.1        By Functionality

7.5.4.1.2        By Service Type

7.5.4.1.3        By End User

7.5.4.2     U.A.E. CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.5.4.2.1        By Functionality

7.5.4.2.2        By Service Type

7.5.4.2.3        By End User

7.5.4.3     Israel CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.5.4.3.1        By Functionality

7.5.4.3.2        By Service Type

7.5.4.3.3        By End User

7.5.4.4     South Africa CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.5.4.4.1        By Functionality

7.5.4.4.2        By Service Type

7.5.4.4.3        By End User

7.5.4.5     Rest of Middle East and Africa CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.5.4.5.1        By Functionality

7.5.4.5.2        By Service Type

7.5.4.5.2        By End User

7.6   Central and South America CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.7.1        By Functionality

7.7.2        By Service Type

7.7.3        By End User

7.7.4        By Country

7.7.4.1     Brazil CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.7.4.1.1        By Functionality

7.7.4.1.2        By Service Type

7.7.4.1.3        By End User

7.7.4.2     Argentina CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.7.4.2.1        By Functionality

7.7.4.2.2        By Service Type

7.7.4.2.3        By End User

7.7.4.3     Chile CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.7.4.3.1        By Functionality

7.7.4.3.2        By Service Type

7.7.4.3.3        By End User

7.7.4.4     Rest of Central and South America CPG & Retail GBS Market Estimates and Forecast, 2021-2029 (USD Billion)

7.7.4.4.1        By Functionality

7.7.4.4.2        By Service Type

7.7.4.4.3        By End User

8          COMPETITIVE LANDCAPE

8.1   Company Market Share Analysis

8.2   Four Quadrant Positioning Matrix

8.2.1        Market Leaders

8.2.2        Market Visionaries

8.2.3        Market Challengers

8.2.4        Niche Market Players

8.3   Vendor Landscape

8.3.1        North America

8.3.2        Europe

8.3.3        Asia Pacific

8.3.4        Rest of the World

8.4   Company Profiles  

8.4.1        IBM Corp.

8.4.1.1 Business Description & Financial Analysis

8.4.1.2 SWOT Analysis

8.4.1.3 Products & Services Offered

8.4.1.4 Strategic Alliances between Business Partners

8.4.2        Infosys

8.4.2.1 Business Description & Financial Analysis

8.4.2.2 SWOT Analysis

8.4.2.3 Products & Services Offered

8.4.2.4 Strategic Alliances between Business Partners

8.4.3        Wipro Ltd.

8.4.3.1 Business Description & Financial Analysis

8.4.3.2 SWOT Analysis

8.4.3.3 Products & Services Offered

8.4.3.4 Strategic Alliances between Business Partners

8.4.4        Cognizant

8.4.4.1 Business Description & Financial Analysis

8.4.4.2 SWOT Analysis

8.4.4.3 Products & Services Offered

8.4.4.4 Strategic Alliances between Business Partners

8.4.5        Genpact

8.4.5.1 Business Description & Financial Analysis

8.4.5.2 SWOT Analysis

8.4.5.3 Products & Services Offered

8.4.5.4 Strategic Alliances between Business Partners

8.4.6        Accenture

8.4.7.1 Business Description & Financial Analysis

8.4.7.2 SWOT Analysis

8.4.7.3 Products & Services Offered

8.4.7.4 Strategic Alliances between Business Partners

8.4.7        Capgemini  

8.4.7.1 Business Description & Financial Analysis

8.4.7.2 SWOT Analysis

8.4.7.3 Products & Services Offered

8.4.8.4 Strategic Alliances between Business Partners

8.4.8        HCL Technologies

8.4.8.1 Business Description & Financial Analysis

8.4.8.2 SWOT Analysis

8.4.8.3 Products & Services Offered

8.4.8.4 Strategic Alliances between Business Partners

8.4.9        TCS Ltd.

8.4.9.1 Business Description & Financial Analysis

8.4.9.2 SWOT Analysis

8.4.9.3 Products & Services Offered

8.4.9.4 Strategic Alliances between Business Partners

8.4.10      Deloitte

8.4.10.1 Business Description & Financial Analysis

8.4.10.2 SWOT Analysis

8.4.10.3 Products & Services Offered

8.4.10.4 Strategic Alliances between Business Partners

8.4.11      Other Companies

8.4.11.1 Business Description & Financial Analysis

8.4.11.2 SWOT Analysis

8.4.11.3 Products & Services Offered

8.4.11.4 Strategic Alliances between Business Partners

9          RESEARCH OFFERINGOLOGY

9.1   Market Introduction

9.1.1        Market Definition

9.1.2           Market Scope & Segmentation

9.2   Information Procurement

9.2.1        Secondary Research

9.2.1.1 Purchased Databases

9.2.1.2 GMEs Internal Data Repository

9.2.1.3 Secondary Resources & Third Party Perspectives

9.2.1.4 Company Information Sources

9.2.2        Primary Research

9.2.2.1 Various Types of Respondents for Primary Interviews

9.2.2.2 Number of Interviews Conducted throughout the Research Process

9.2.2.3 Primary Stakeholders

9.2.2.4 Discussion Guide for Primary Participants

9.2.3        Expert Panels

9.2.3.1 Expert Panels Across 30+ Industry

9.2.4        Paid Local Experts

9.2.4.1 Paid Local Experts Across 30+ Industry Across each Region

9.3   Market Estimation

9.3.1        Top-Down Approach

9.3.1.1 Macro-Economic Indicators Considered

9.3.1.2 Micro-Economic Indicators Considered

9.3.2        Bottom Up Approach

9.3.2.1 Company Share Analysis Approach

9.3.2.2 Estimation of Potential Product Sales

9.4   Data Triangulation

9.4.1        Data Collection

9.4.2           Time Series, Cross Sectional & Panel Data Analysis

9.4.3        Cluster Analysis

9.5   Analysis and Output

9.5.1           Inhouse AI Based Real Time Analytics Tool

9.5.2           Output From Desk & Primary Research

9.6   Research Assumptions & Limitations

9.7.1        Research Assumptions

9.7.2        Research Limitations

LIST OF TABLES

1 Global CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

2 Transactional Services Market, By Region, 2021-2029 (USD Billion)         

3 Strategic Services Market, By Region, 2021-2029 (USD Billion)    

4 Global CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

5 Finance and Accounting Market, By Region, 2021-2029 (USD Billion)        

6 Supply Chain Management Market, By Region, 2021-2029 (USD Billion)

7 Human Resources (HR) Market, By Region, 2021-2029 (USD Billion)

8 Information Technology (IT) Market, By Region, 2021-2029 (USD Billion)

9 Global CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

10 Retailers Market, By Region, 2021-2029 (USD Billion)         

11 CPG Companies Market, By Region, 2021-2029 (USD Billion)

12 Regional Analysis, 2021-2029 (USD Billion)

13 North America CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

14 North America CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

15 North America CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

16 North America CPG & Retail GBS Market, By Country, 2021-2029 (USD Billion)

17 U.S. CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

18 U.S. CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

19 U.S. CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

20 Canada CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

21 Canada CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

22 Canada CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

23 Mexico CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

24 Mexico CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

25 Mexico CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

26 Europe CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

27 Europe CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

28 Europe CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

29 EUROPE CPG & Retail GBS Market, By Country, 2021-2029 (USD Billion)

30 Germany CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

31 Germany CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

32 Germany CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

33 U.K. CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

34 U.K. CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

35 U.K. CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

36 France CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

37 France CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

38 France CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

39 Italy CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

40 Italy CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

41 Italy CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

42 Spain CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

43 Spain CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

44 Spain CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

45 Netherland CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

46 Netherland CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

47 Netherland CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

48 Rest Of Europe CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

49 Rest Of Europe CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

50 Rest of Europe CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

51 Asia Pacific CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

52 Asia Pacific CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

53 Asia Pacific CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

54 Asia Pacific CPG & Retail GBS Market, By Country, 2021-2029 (USD Billion)

55 China CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

56 China CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

57 China CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

58 India CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

59 India CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

60 India CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

61 Japan CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

62 Japan CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

63 Japan CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

64 South Korea CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

65 South Korea CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

66 South Korea CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

67 Australia CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

68 Australia CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

69 Australia CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

70 Thailand CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

71 Thailand CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

72 Thailand CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

73 Vietnam CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

74 Vietnam CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

75 Vietnam CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

76 indonesia CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

77 indonesia CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

78 indonesia CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

79 Malaysia CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

80 Malaysia CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

81 Malaysia CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

82 Philippines CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

83 Philippines CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

84 Philippines CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

85 Singapore CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

86 Singapore CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

87 Singapore CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

88 Rest of APAC CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

89 Rest of APAC CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

90 Rest of APAC CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

91 Middle East and Africa CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

92 Middle East and Africa CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

93 Middle East and Africa CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

94 Middle East and Africa CPG & Retail GBS Market, By Country, 2021-2029 (USD Billion)

95 Saudi Arabia CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

96 Saudi Arabia CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

97 Saudi Arabia CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

98 UAE CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

99 UAE CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

100 UAE CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

101 South Africa CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

102 South Africa CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

103 South Africa CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

104 Israel CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

105 Israel CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

106 Israel CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

107 Rest of Middle East and Africa CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

108 Rest of Middle East and Africa CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

109 Rest of Middle East and Africa CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

110 Central and South America CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

111 Central and South America CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

112 Central and South America CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

113 Central and South America CPG & Retail GBS Market, By Country, 2021-2029 (USD Billion)

114 Brazil CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

115 Brazil CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

116 Brazil CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

117 Argentina CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

118 Argentina CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

119 Argentina CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

120 Chile CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

121 Chile CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

122 Chile CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

123 Rest of Central and South America CPG & Retail GBS Market, By Functionality, 2021-2029 (USD Billion)

124 Rest of Central and South America CPG & Retail GBS Market, By Service Type, 2021-2029 (USD Billion)

125 Rest of Central and South America CPG & Retail GBS Market, By End User, 2021-2029 (USD Billion)

126 IBM Corp.: Products & Services Offering

127 Infosys: Products & Services Offering        

128 Wipro Ltd.: Products & Services Offering  

129 Cognizant: Products & Services Offering  

130 Genpact: Products & Services Offering      

131 ACCENTURE: Products & Services Offering 

132 Capgemini : Products & Services Offering 

133 HCL Technologies: Products & Services Offering 

134 TCS Ltd.: Products & Services Offering        

135 Deloitte: Products & Services Offering      

136 Other Companies: Products & Services Offering  

LIST OF FIGURES

1 Global CPG & Retail GBS Market Overview

2 Global CPG & Retail GBS Market Value From 2021-2029 (USD Billion)

3 Global CPG & Retail GBS Market Share, By Functionality (2023)

4 Global CPG & Retail GBS Market Share, By Service Type (2023)

5 Global CPG & Retail GBS Market Share, By End User (2023)

6 Global CPG & Retail GBS Market, By Region (Asia Pacific Market)

7 Technological Trends In Global CPG & Retail GBS Market

8 Four Quadrant Competitor Positioning Matrix

9 Impact Of Macro & Micro Indicators On The Market

10 Impact Of Key Drivers On The Global CPG & Retail GBS Market

11 Impact Of Challenges On The Global CPG & Retail GBS Market

12 Porter’s Five Forces Analysis

13 Global CPG & Retail GBS Market: By Functionality Scope Key Takeaways

14 Global CPG & Retail GBS Market, By Functionality Segment: Revenue Growth Analysis

15 Transactional Services Market, By Region, 2021-2029 (USD Billion)

16 Strategic Services Market, By Region, 2021-2029 (USD Billion)

17 Global CPG & Retail GBS Market: By Service Type Scope Key Takeaways

18 Global CPG & Retail GBS Market, By Service Type Segment: Revenue Growth Analysis

19 Finance and Accounting Market, By Region, 2021-2029 (USD Billion)

20 Supply Chain Management Market, By Region, 2021-2029 (USD Billion)

21 Human Resources (HR) Market, By Region, 2021-2029 (USD Billion)

22 Information Technology (IT) Market, By Region, 2021-2029 (USD Billion)

23 Global CPG & Retail GBS Market: By End User Scope Key Takeaways

24 Global CPG & Retail GBS Market, By End User Segment: Revenue Growth Analysis

25 Retailers Market, By Region, 2021-2029 (USD Billion)

26 CPG Companies Market, By Region, 2021-2029 (USD Billion)

27 Regional Segment: Revenue Growth Analysis

28 Global CPG & Retail GBS Market: Regional Analysis

29 North America CPG & Retail GBS Market Overview

30 North America CPG & Retail GBS Market, By Functionality

31 North America CPG & Retail GBS Market, By Service Type

32 North America CPG & Retail GBS Market, By End User

33 North America CPG & Retail GBS Market, By Country

34 U.S. CPG & Retail GBS Market, By Functionality

35 U.S. CPG & Retail GBS Market, By Service Type

36 U.S. CPG & Retail GBS Market, By End User

37 Canada CPG & Retail GBS Market, By Functionality

38 Canada CPG & Retail GBS Market, By Service Type

39 Canada CPG & Retail GBS Market, By End User

40 Mexico CPG & Retail GBS Market, By Functionality

41 Mexico CPG & Retail GBS Market, By Service Type

42 Mexico CPG & Retail GBS Market, By End User

43 Four Quadrant Positioning Matrix

44 Company Market Share Analysis

45 IBM Corp.: Company Snapshot

46 IBM Corp.: SWOT Analysis

47 IBM Corp.: Geographic Presence

48 Infosys: Company Snapshot

49 Infosys: SWOT Analysis

50 Infosys: Geographic Presence

51 Wipro Ltd.: Company Snapshot

52 Wipro Ltd.: SWOT Analysis

53 Wipro Ltd.: Geographic Presence

54 Cognizant: Company Snapshot

55 Cognizant: Swot Analysis

56 Cognizant: Geographic Presence

57 Genpact: Company Snapshot

58 Genpact: SWOT Analysis

59 Genpact: Geographic Presence

60 Accenture: Company Snapshot

61 Accenture: SWOT Analysis

62 Accenture: Geographic Presence

63 Capgemini : Company Snapshot

64 Capgemini : SWOT Analysis

65 Capgemini : Geographic Presence

66 HCL Technologies: Company Snapshot

67 HCL Technologies: SWOT Analysis

68 HCL Technologies: Geographic Presence

69 TCS Ltd.: Company Snapshot

70 TCS Ltd.: SWOT Analysis

71 TCS Ltd.: Geographic Presence

72 Deloitte: Company Snapshot

73 Deloitte: SWOT Analysis

74 Deloitte: Geographic Presence

75 Other Companies: Company Snapshot

76 Other Companies: SWOT Analysis

77 Other Companies: Geographic Presence

The Global CPG & Retail GBS Market has been studied from the year 2019 till 2029. However, the CAGR provided in the report is from the year 2024 to 2029. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

CPG & Retail GBS Market Size

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the CPG & Retail GBS Market.

CPG & Retail GBS Market Growth

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

CPG & Retail GBS Market Trends

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.

CPG & Retail GBS Market Share

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Frequently Asked Questions

The global CPG & retail GBS market is expected to grow at a CAGR of 26.5% from 2024 to 2029.
Accenture, IBM Corp., Capgemini, Wipro Ltd., Cognizant, Genpact, Infosys, HCL Technologies, TCS Ltd., and Deloitte, among others are some of the key players operating in the global market.
Key market players can invest in developing advanced GBS solutions with AI integration, expanding service offerings to cater to evolving industry needs, and fostering strategic partnerships to enhance global reach and capabilities in the CPG and retail GBS market.
The global CPG & retail GBS market growth is driven by the increasing digital transformation, incorporating AI and IoT for streamlined operations. GBS enhances operational efficiency, standardizes processes, and supports global expansion by managing operations, compliance, and supply chains effectively.

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