E-Commerce Post-Purchase Software Market

Global E-Commerce Post-Purchase Software Market Size, Trends & Analysis - Forecasts to 2026 By Deployment Mode (SaaS-Based, Cloud-Based), By Application (Interaction Chatbot, Data & Analytics Service, Content Production & Branding, Shipment Notification), By Component (Software, Services), By Region (North America, Asia Pacific, CSA, Europe, and the Middle East and Africa), Competitive Landscape Company Market Share Analysis, and Competitor Analysis

Category Electronics, Semiconductors and Information & Communication Technology
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This report was recently updated on April 12 2024 with the latest and most recent market numbers

E-Commerce Post-Purchase Software Market Size

The Global E-Commerce Post-Purchase Software Market is projected to grow at a CAGR value of 16.05% between 2021 to 2026. AI and machine learning will be used in decision-making and promotion. The post-purchase customer interaction software includes built-in software for generating order status updates, posting information to customers, and monitoring exceptions, as well as connected platforms for consistent tracking. The purpose of integration platforms is to employ logistic intelligence to provide full visibility and transparency over the supply chain to e-commerce enterprises while also continually pushing forward development projects to address both big and little difficulties.

Over the forecast period, the growing number of e-retailers is expected to drive significant growth for e-commerce software. E-tailers do not have to own or rent a retail shop to offer their products or services to customers through online platforms. In addition, the rising adoption of e-commerce software in the automotive industry is expected to fuel market growth in the future years.

The E-Commerce software market is benefiting from the growing emphasis of brick-and-mortar stores, supermarket stores, and start-up firms on digitizing and profiting from online selling. Furthermore, lowering cross-border trade barriers around the world is creating significant advantages for sellers and enterprises, presumably allowing them to increase their product reach across several countries. Additionally, market growth is likely to be maintained during the forecast period due to the decrease in supplementary costs as a result of the use of online platforms, as well as the ease of doing business online.

The post-purchase customer experience is a critical statistic for eCommerce businesses because it enables them to assess how customers perceive their brand, the level of service they receive, and their likelihood of returning to the company in the future.

E-Commerce post-purchase software advantages include the ability to simply manage inventories, add or delete commodities, compute taxes, fulfill orders, and administer a website. Furthermore, the retail E-commerce software quickly and productively controls a variety of applications, such as the shopping basket, distribution channels, promotional management, multi-store administration, and many others.

Various governments have imposed strict lockdown measures to limit the spread of the COVID-19 virus in the wake of the outbreak. Shops, malls, as well as other retail venues were closed, resulting in mass purchases made through internet platforms. Purchasing for all except life-essential items has become the new normal. To address the unexpected shifts in demand for these products, merchants were changing their business practices. This aspect is expected to have a beneficial impact on the market's long-term growth.

However, the market for e-commerce post-purchase software is likely to be restrained by difficulties such as confidentiality, protection of online transactions and user data, as well as product reliability and technical issues. However, the system improves the company's operations by allowing for faster payment and shipping times, as well as more effective and simple product management. This is projected to overcome the market's constraints and propel it forward.

global e-commerce post-purchase software market

E-Commerce Post-Purchase Software Market: By Deployment Mode

Based on the deployment mode, the market is segmented into SaaS-based, and cloud-based. The demand for the cloud-based segment is expected to have the largest share in the market during the forecast period. This can be ascribed to the growing use of cloud-based technologies in a variety of industries. Cloud-based deployment has several advantages, including high data storage, centralized access, quick throughput, and predictability. Furthermore, key industry players such as Oracle, SAP SE, and Adobe are investing heavily in cloud-based solutions.

The demand for SaaS-based platforms is also rapidly rising due to the surge in software-centric approaches for practically all smart devices within many industry verticals can be linked to the expansion. Furthermore, the expansion of SaaS APIs is being aided by the increased creation of software applications such as mobile apps, which are in great demand among people all over the world.

E-Commerce Post-Purchase Software Market: By Application

Based on the application, the market is segmented into interaction chatbot, data & analytics service, content production & branding, and shipment notification. The application of E-commerce post-purchase software for shipment notification is expected to have the largest share during the forecast period. The software's success can be linked to the fact that it allows businesses to start conversations with all of the various touchpoints along the post-purchase journey.

As a result, producers may guarantee that this is sent as soon as possible to ensure that customers are kept informed about the status of their orders. In addition, if the delivery procedure goes smoothly and the order is delivered, producers can send a thank-you email to the buyer and urge them to make additional purchases in the future. This will ensure that businesses will stay on the client's minds, and as a result, they will opt to purchase the same product multiple times.

E-Commerce Post-Purchase Software Market: By Component

Based on the component, the market is segmented into software, and services. The software market is expected to have the largest share during the forecast period. The backend of a company's online store is e-commerce software. The fact that it allows company owners to easily construct a website that sells things, manages inventory, accepts and processes payments, and manages fulfillment may be adding to the growth.

Additionally, eCommerce software manages transactions, checks customer orders, and makes quick adjustments if necessary. It can conduct online payments, retain transaction data, maintain client information, construct billing and invoices, do correct bookkeeping, and give monitoring and analysis, among other things, on its own or in conjunction with a third-party app or service.

asia pacific e-commerce post-purchase software market

E-Commerce Post-Purchase Software Market: By Region

Based on region, the market can be broken into various regions such as North America, Europe, Central, and South America, the Middle East and North Africa, and the Asia Pacific regions.

The North American region is expected to be the dominant force in the market during the forecast period and hold the fastest growth rate among all regions. This is because important market companies including Oracle Corporation, Shopify, and Salesforce.com, Inc. are present. Furthermore, rising e-commerce sales in the United States are piquing the interest of a number of enterprises in e-commerce technologies. Retailers are also launching strategic projects and heavily investing in e-commerce technologies to get a competitive advantage in their respective industries.

During the forecast period, the Asia-Pacific region is also estimated to grow rapidly. This increase can be ascribed to government attempts in nations like China and India to promote digitization in their respective nations. As a result, the internet penetration rate has increased. The high internet penetration rate has created a great opportunity for the e-commerce sector to thrive and, as a result, for market participants to extend their operations in this region. Increased internet shopping, as well as rising expenditures by these countries' businesses in digitalization and virtual or e-business models, are driving growth.

E-Commerce Post-Purchase Software Market Share and Competitor Analysis

Loop Returns, Klaviyo, Okendo, Malomo, Gorgias, ClickPost, ShipStation, MetaPack, Narvar, Shippo, AfterShip, EasyShip, Convey, WeSupply Labs, and ParcelPerform, among others, are the key players in the e-commerce post-purchase software market.

Please note: This is not an exhaustive list of companies profiled in the report.

Chapter 1   Methodology

1.1    Market Scope & Definitions

1.2    Estimates & Forecast Calculation

1.3    Historical Data Overview and Validation

1.4    Data Sources

1.4.1    Secondary

1.4.2    Primary

Chapter 2   Report Outlook

2.1    E-Commerce Post-Purchase Software Industry Overview, 2020-2026

2.1.1    Industry Overview

2.1.2    Deployment Mode Overview

2.1.3    Component Overview

2.1.4    Application Overview

2.1.6    Regional Overview

Chapter 3   E-Commerce Post-Purchase Software Market Trends

3.1    Market Segmentation

3.2    Industry Background, 2020-2026

3.3    Market Key Trends

3.3.1    Positive Trends

3.3.1.1    The growing number of e-retailers is expected to drive significant growth for e-commerce software.

3.3.2    End-Use Challenges

3.3.2.1    Difficulties such as confidentiality, protection of online transactions and user data

3.4    Prospective Growth Scenario

3.4.1    Deployment Mode Growth Scenario

3.4.2    Component Growth Scenario

3.4.3    Application Growth Scenario

3.5    COVID-19 Influence over E-Commerce Post-Purchase Software Growth

3.6    Porter’s Analysis

3.7    PESTEL Analysis

3.8    Value Chain & Supply Chain Analysis

3.9    Regulatory Framework

3.9.1    North America

3.9.2    Europe

3.9.3    APAC

3.9.4    LATAM

3.9.5    MEA

3.10    End-User Overview

3.11    Market Share Analysis, 2020

3.11.1    Company Positioning Overview, 2020

Chapter 4   E-Commerce Post-Purchase Software Market, By Deployment Mode

4.1    Deployment Mode Outlook

4.2    SaaS-Based

4.2.1    Market Size, By Region, 2020-2026 (USD Billion)

4.3    Cloud-Based

4.3.1    Market Size, By Region, 2020-2026 (USD Billion)

Chapter 5   E-Commerce Post-Purchase Software Market, By Component  

5.1    Component Outlook

5.2    Software

5.2.1    Market Size, By Region, 2020-2026 (USD Billion)

5.3    Services

5.3.1    Market Size, By Region, 2020-2026 (USD Billion)

Chapter 6   E-Commerce Post-Purchase Software Market, By Application

6.1    Interaction Chatbot

6.1.1    Market Size, By Region, 2020-2026 (USD Billion)

6.2    Data & Analytics Service

6.2.1    Market Size, By Region, 2020-2026 (USD Billion)

6.3    Content Production & Branding

6.3.1    Market Size, By Region, 2020-2026 (USD Billion)

6.4    Shipment Notification

6.4.1    Market Size, By Region, 2020-2026 (USD Billion)

Chapter 7   E-Commerce Post-Purchase Software Market, By Region

7.1    Regional outlook

7.2    North America

7.2.1    Market Size, By Country 2020-2026 (USD Billion)

7.2.2    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.2.3    Market Size, By Component, 2020-2026 (USD Billion)

7.2.4    Market Size, By Application, 2020-2026 (USD Billion)

7.2.6    U.S.

7.2.6.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.2.4.2    Market Size, By Component, 2020-2026 (USD Billion)

7.2.4.3    Market Size, By Application, 2020-2026 (USD Billion)

7.2.7    Canada

7.2.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.2.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.2.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.3    Europe

7.3.1    Market Size, By Country 2020-2026 (USD Billion)

7.3.2    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.3.3    Market Size, By Component, 2020-2026 (USD Billion)

7.3.4    Market Size, By Application, 2020-2026 (USD Billion)

7.3.6    Germany

7.3.6.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.3.6.2    Market Size, By Component, 2020-2026 (USD Billion)

7.3.6.3    Market Size, By Application, 2020-2026 (USD Billion)

7.3.7    UK

7.3.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.3.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.3.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.3.8    France

7.3.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.3.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.3.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.3.9    Italy

7.3.9.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.3.9.2    Market Size, By Component, 2020-2026 (USD Billion)

7.3.9.3    Market Size, By Application, 2020-2026 (USD Billion)

7.3.10    Spain

7.3.10.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.3.10.2    Market Size, By Component, 2020-2026 (USD Billion)

7.3.10.3    Market Size, By Application, 2020-2026 (USD Billion)

7.3.11    Russia

7.3.11.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.3.11.2    Market Size, By Component, 2020-2026 (USD Billion)

7.3.11.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4    Asia Pacific

7.4.1    Market Size, By Country 2020-2026 (USD Billion)

7.4.2    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.4.3    Market Size, By Component, 2020-2026 (USD Billion)

7.4.4    Market Size, By Application, 2020-2026 (USD Billion)

7.4.6    China

7.4.6.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.4.6.2    Market Size, By Component, 2020-2026 (USD Billion)

7.4.6.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.7    India

7.4.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.4.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.4.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.8    Japan

7.4.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.4.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.4.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.9    Australia

7.4.9.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.4.9.2    Market size, By Component, 2020-2026 (USD Billion)

7.4.9.3    Market Size, By Application, 2020-2026 (USD Billion)

7.4.10    South Korea

7.4.10.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.4.10.2    Market Size, By Component, 2020-2026 (USD Billion)

7.4.10.3    Market Size, By Application, 2020-2026 (USD Billion)

7.5    Latin America

7.5.1    Market Size, By Country 2020-2026 (USD Billion)

7.5.2    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.5.3    Market Size, By Component, 2020-2026 (USD Billion)

7.5.4   Market Size, By Application, 2020-2026 (USD Billion)

7.5.6    Brazil

7.5.6.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.5.6.2    Market Size, By Component, 2020-2026 (USD Billion)

7.5.6.3    Market Size, By Application, 2020-2026 (USD Billion)

7.5.7    Mexico

7.5.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.5.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.5.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.5.8    Argentina

7.5.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.5.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.5.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.6    MEA

7.6.1    Market Size, By Country 2020-2026 (USD Billion)

7.6.2    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.6.3    Market Size, By Component, 2020-2026 (USD Billion)

7.6.4    Market Size, By Application, 2020-2026 (USD Billion)

7.6.6    Saudi Arabia

7.6.6.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.6.6.2    Market Size, By Component, 2020-2026 (USD Billion)

7.6.6.3   Market Size, By Application, 2020-2026 (USD Billion)

7.6.7    UAE

7.6.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.6.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.6.7.3    Market Size, By Application, 2020-2026 (USD Billion)

7.6.8    South Africa

7.6.7.1    Market Size, By Deployment Mode, 2020-2026 (USD Billion)

7.6.7.2    Market Size, By Component, 2020-2026 (USD Billion)

7.6.7.3    Market Size, By Application, 2020-2026 (USD Billion)

Chapter 8   Company Landscape

8.1    Competitive Analysis, 2020

8.2    Loop Returns

8.2.1    Company Overview

8.2.2    Financial Analysis

8.2.3    Strategic Positioning

8.2.4    Infographic Analysis

8.3    Klaviyo

8.3.1    Company Overview

8.3.2    Financial Analysis

8.3.3    Strategic Positioning

8.3.4    Infographic Analysis

8.4    Okendo

8.4.1    Company Overview

8.4.2    Financial Analysis

8.4.3    Strategic Positioning

8.4.4    Infographic Analysis

8.5   Malomo

8.5.1    Company Overview

8.5.2    Financial Analysis

8.5.3    Strategic Positioning

8.5.4    Infographic Analysis

8.6    Gorgias

8.6.1    Company Overview

8.6.2    Financial Analysis

8.6.3    Strategic Positioning

8.6.4    Infographic Analysis

8.7    ClickPost

8.7.1    Company Overview

8.7.2    Financial Analysis

8.7.3    Strategic Positioning

8.7.4    Infographic Analysis

8.8    ShipStation

8.8.1    Company Overview

8.8.2    Financial Analysis

8.8.3    Strategic Positioning

8.8.4    Infographic Analysis

8.9    MetaPack 

8.8.1    Company Overview

8.8.2    Financial Analysis

8.8.3    Strategic Positioning

8.8.4    Infographic Analysis

8.10    Narvar

8.10.1    Company Overview

8.10.2    Financial Analysis

8.10.3    Strategic Positioning

8.10.4    Infographic Analysis

8.11    Shippo

8.11.1    Company Overview

8.11.2    Financial Analysis

8.11.3    Strategic Positioning

8.11.4    Infographic Analysis

8.12    AfterShip

8.12.1    Company Overview

8.12.2    Financial Analysis

8.12.3    Strategic Positioning

8.12.4    Infographic Analysis

8.13    EasyShip 

8.13.1    Company Overview

8.13.2    Financial Analysis

8.13.3    Strategic Positioning

8.13.4    Infographic Analysis

8.14    Convey

8.14.1    Company Overview

8.14.2    Financial Analysis

8.14.3    Strategic Positioning

8.14.4    Infographic Analysis

8.15    WeSupply Labs 

8.15.1    Company Overview

8.15.2    Financial Analysis

8.15.3    Strategic Positioning

8.15.4    Infographic Analysis

8.16    ParcelPerform

8.16.1    Company Overview

8.16.2    Financial Analysis

8.16.3    Strategic Positioning

8.16.4    Infographic Analysis

8.17    Other Companies

8.17.1    Company Overview

8.17.2    Financial Analysis

8.17.3    Strategic Positioning

8.17.4    Infographic Analysis

The Global E-Commerce Post-Purchase Software Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the E-Commerce Post-Purchase Software Market.

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.

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Frequently Asked Questions

The global e-commerce post-purchase software market is projected to grow at a CAGR value of 16.05% between 2021 to 2026.
Loop Returns, Klaviyo, Okendo, Malomo, Gorgias, ClickPost, ShipStation, MetaPack, Narvar, Shippo, AfterShip, EasyShip, Convey, WeSupply Labs, and ParcelPerform, among others, are the key players in the e-commerce post-purchase software market.
The North American region is estimated to hold the largest share of the e-commerce post-purchase software market.
Various governments have imposed strict lockdown measures to limit the spread of the COVID-19 virus in the wake of the outbreak. Shops, malls, as well as other retail venues were closed, resulting in mass purchases made through internet platforms. Purchasing for all except life-essential items has become the new normal. To address the unexpected shifts in demand for these products, merchants were changing their business practices. This aspect is expected to have a beneficial impact on the markets long-term growth.
The E-Commerce Software Market is benefiting from the growing emphasis of brick-and-mortar stores, supermarket stores, and start-up firms on digitizing and profiting from online selling. Furthermore, lowering cross-border trade barriers around the world is creating significant advantages for sellers and enterprises, presumably allowing them to increase their product reach across several countries.

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