Global Digital Language Learning Market Size, Trends, and Analysis - Forecasts To 2026 By Language (Arabic, French, Italian, Korean, Spanish, English, German, Japanese, Mandarin Chinese), By Deployment (On-Premise, Cloud), By End-User (Academics, Individual, Government & Public Sector, Non-Profit Organization, Enterprise), By Region (North America, Asia Pacific, CSA, Europe, and the Middle East and Africa); End-User Landscape, Company Market Share Analysis & Competitor Analysis
The digital language learning market is witnessing enormous demand, as these solutions include digital content and a forum that promotes easy learning through various interactive tools. In both emerging and developed economies, schools, colleges, universities, and corporate firms are implementing digital language learning solutions. Mobile apps, e-books, audio clips, videos, games, interactive applications, and online tutoring, among others, are included in these resources. Digital language learning provides many approaches to develop the ability of students to read, speak, and write languages. The rising e-learning industry and the increasing number of start-ups with creative products are boosting the increasing demand for digital language learning. Digitization in the education industry is one of the significant factors projected to drive the market for digital language learning. Furthermore, Initiatives are being taken by the government of many countries around the world to encourage and promote the development and acceptance of digital language learning in their respective countries.
The different languages, depending on the language perspective, are Arabic, French, Italian, Korean, Spanish, English, German, Japanese, and Mandarin Chinese. The French language is anticipated to boost in terms of value over the forecast timeline at a fast CAGR pace. The growing number of private companies and MNCs around the world are encouraging their employees to learn different languages to enhance interaction with clients.
The digital language learning market is categorized into cloud and on-premise, based primarily on deployment type. Due to internet acceptance in major cities in the Asia Pacific countries. The value of increased cloud data availability is also accelerating the adoption trend amongst students, stimulating the growth of the market for digital language learning. Therefore, the largest market revenue shareholder was the cloud model in 2019.
Academics, individuals, government & public sector, non-profit organizations, and enterprises are the different end-users of the market. It is anticipated that the individual segment will lead the market over the expected timeframe. This is attributed to the growing number of phone users, easy connectivity to the internet, the number of government initiatives during COVID-19 for continuing learning programs, and the emphasis on learners' self-improvement are some of the factors driving the growth of the market.
In terms of market share, the leading market segment is held by the North American region due to the high rate of adoption of advanced language solutions and the rising digitization of education. Furthermore, Asia-Pacific is predicted to expand at a high CAGR. The growth of this market is driven primarily by the expansion of the education sector, and rising funding for education has also contributed to several important factors contributing to the growth of the market. Moreover, government measures to implement advanced technology and increasing internet penetration attributed to the rising disposable income have also been key factors contributing to the APAC’s market growth.
Berlitz Corporation, Living Language by Penguin Random House, LLC, Cengage Learning, Inc., Rosetta Stone, Inc., McGraw-Hill Education, Inc., EF Education First Ltd., Houghton Mifflin Harcourt Company, italki HK Limited, Busuu Ltd., Lesson Nine GmbH, Duolingo Inc., Fluenz, Idyoma, Lingoda GmbH, Memrise Ltd, iTutorGroup, Mondly, Pearson PLC, Preply, Inc., Linguistica 360, Inc., and Voxy Inc., among others are the primary manufacturers competing in the Digital Language Learning market.
Please note: This is not an exhaustive list of companies profiled in the report.
In August 2019, Fluenz, a language learning leader company extended its Spanish Luxury Immersion Program to Barcelona, Spain.
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The Global Digital Language Learning Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.
The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply side analysis for the Digital Language Learning Market.
The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.
Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the companies and customer analytics.
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