Global Digital Therapeutics Market Size, Trends & Analysis - Forecasts To 2026 By Sales Channel (B2B, B2C), By Application (Treatment /Care- Related Application, Preventive Application), By Region (North America, Europe, Asia Pacific and Rest of the World); Vendor Landscape, End User Landscape and Company Market Share Analysis & Competitor Analysis

Global Digital Therapeutics Market Size, Trends & Analysis - Forecasts To 2026 By Sales Channel (B2B, B2C), By Application (Treatment /Care- Related Application, Preventive Application), By Region (North America, Europe, Asia Pacific and Rest of the World); Vendor Landscape, End User Landscape and Company Market Share Analysis & Competitor Analysis

  • Published Date: June 10 : 2020
  • Base Year for Estimate: 2019
  • Report Id:2063

Digital Therapeutic (DTx) Market Insights

The global digital therapeutics (DTx) market is projected to grow at a high CAGR% during the forecast period (2020-2026). Digital therapeutics are evidence-based therapeutic interventions operated by high-quality software programs to prevent, manage, or treat medical disorders or diseases. It offers several benefits such as the ability to induce behavioral change, patient convenience, and user-friendliness, among others. The growth of the market is anticipated to increase due to the growing incidence of preventable chronic conditions along with the growing focus on healthcare costs. Moreover, technological advancements in mobile healthcare, increasing investments in digital therapeutics, and the growing need to curb healthcare expenditures are some of the major factors expected to drive the market growth. Furthermore, the increase in internet usage & dependency over smartphones, rising awareness among individuals to adopt healthier lifestyles, and increasing government initiatives for preventive healthcare are some of the major factors propelling the market growth. However, lack of awareness and access to digital therapeutics programs in developing countries, unstable payment models, and privacy concerns of patient data, are some of the factors hampering the market growth.

Digital Therapeutic (DTx) Market: By Sales Channel

Based on the sales channel, the digital therapeutics (DTx) market is bifurcated into B2C and B2B channels. The B2B channel is estimated to hold the largest market share during the forecast period. The growing awareness among providers, payers, about the benefits provided by the digital therapeutics, and reduction in healthcare costs by its use drives the growth of the B2B channel. The B2C channel is also expected to grow significantly over the period and is further segmented into patients and caregivers. The caregiver's segment is anticipated to hold the major market share among the buyers of the market as digital therapeutics help caregivers in better managing their patients.    

Digital Therapeutic (DTx) Market: By Application

Based on application, the digital therapeutics (DTx) market is segmented into the preventive and treatment/care related application. The treatment/care related application segment is expected to hold the largest market share during the forecast period. The growing prevalence of chronic diseases, rising treatment & healthcare costs, and the ability of digital therapeutics to provide cost-effective solutions are some of the key factors driving the growth of the segment in the digital therapeutics (DTx) market. The treatment/care related application segment is further segmented into diabetes, CNS disorders, chronic respiratory disorders, cardiovascular diseases, and others. 

Digital Therapeutics Market

Digital Therapeutic (DTx) Market: By Region

Based on region, the global digital therapeutics market is segmented into North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa. North America followed by Europe is estimated to hold the largest market share during the forecast period due to the growing investment in digital therapeutics, the influx of new start-ups, rise in healthcare spending, and government initiatives to support technological advancements in the region are some of the factors projected to drive the market growth during the forecast period. Asia Pacific region is also expected to grow at a high CAGR due to the rising incidences of chronic diseases, increasing advancements in medical technologies, and the growing adoption of enhanced healthcare infrastructure.

Digital Therapeutics Market: Share & Competitor Analysis

Some of the key players operating in the digital therapeutics market include: Noom, Ginger, 2Morrow, Ayogo Health, Livongo Health, Pear Therapeutics, Omada Health, Canary Health, Wellthy Therapeutics, Mango Health, Happify, Proteus Digital Health, Click Therapeutics, and WellDoc, among others.

Please note: This is not an exhaustive list of companies profiled in the report.

  • In May 2020, Pear Therapeutics launched PEAR Assistance Program to ensure access to prescription digital therapeutics, reSET® and reSET-0®, for people living with addiction

Digital Therapeutics Market: By Sales Channel

  1. Introduction  
    1. Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
  2. B2B   
    1. B2B: Digital Therapeutics Market, 2020-2026 (USD Million)
      1. Payers: Digital Therapeutics Market, 2020-2026 (USD Million)
      2. Employers: Digital Therapeutics Market, 2020-2026 (USD Million)
      3. Providers: Digital Therapeutics Market, 2020-2026 (USD Million)
      4. Pharmaceutical Companies: Digital Therapeutics Market, 2020-2026 (USD Million)
      5. Others: Digital Therapeutics Market, 2020-2026 (USD Million)
  3. B2C   
    1. B2C: Digital Therapeutics Market, 2020-2026 (USD Million)
      1. Caregivers: Digital Therapeutics Market, 2020-2026 (USD Million)
      2. Patients: Digital Therapeutics Market, 2020-2026 (USD Million)

Digital Therapeutics Market: By Application

  1. Introduction
    1. Digital Therapeutics Market, By Application, 2020-2026 (USD Million)          
  2. Treatment /Care- Related Application          
    1. Treatment /Care- Related Application: Digital Therapeutics Market, 2020-2026 (USD Million)-
      1. Diabetes: Digital Therapeutics Market, 2020-2026 (USD Million)
      2. Central Nervous System Disorders: Digital Therapeutics Market, 2020-2026 (USD Million)
      3. Smoking Cessation: Digital Therapeutics Market, 2020-2026 (USD Million)
      4. Chronic Respiratory Diseases: Digital Therapeutics Market, 2020-2026 (USD Million)
      5. Musculoskeletal Disorders: Digital Therapeutics Market, 2020-2026 (USD Million)
      6. Cardiovascular Diseases: Digital Therapeutics Market, 2020-2026 (USD Million)
      7. Medication Adherence: Digital Therapeutics Market, 2020-2026 (USD Million)
      8. Gastrointestinal Disorders: Digital Therapeutics Market, 2020-2026 (USD Million)
      9. Rehabilitation & Patient Care: Digital Therapeutics Market, 2020-2026 (USD Million)
      10. Substance Use Disorders & Addiction Management: Digital Therapeutics Market, 2020-2026 (USD Million)
      11. Others: Digital Therapeutics Market, 2020-2026 (USD Million)
  3. Preventive Application          
    1. Preventive Application: Digital Therapeutics Market, 2020-2026 (USD Million)
      1. Prediabetes: Digital Therapeutics Market, 2020-2026 (USD Million)
      2. Obesity: Digital Therapeutics Market, 2020-2026 (USD Million)
      3. Nutrition: Digital Therapeutics Market, 2020-2026 (USD Million)
      4. Lifestyle Management: Digital Therapeutics Market, 2020-2026 (USD Million)
      5. Others: Digital Therapeutics Market, 2020-2026 (USD Million)

Digital Therapeutics Market: By Region

  1. Introduction  
    1. Global Digital Therapeutics Market, By Region, 2020-2026 (USD Million)      
  2. North America
    1. By Sales Channel       
      1. North America Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)      
    2. By Application
      1. North America Digital Therapeutics Market, By Application, 2020-2026 (USD Million)      
    3. By Country      
      1. U.S      
        1. By Sales Channel       
          1. U.S Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. U.S Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  
      2. Canada           
        1. By Sales Channel       
          1. Canada Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. Canada Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  
      3. Mexico
        1. By Sales Channel       
          1. Mexico Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. Mexico Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  
  3. Europe           
    1. By Sales Channel       
      1. Europe Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
    2. By Application
      1. Europe Digital Therapeutics Market, By Application, 2020-2026 (USD Million)          
    3. By Country      
      1. Germany        
        1. By Sales Channel       
          1. Germany Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. Germany Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  
      2. UK       
        1. By Sales Channel       
          1. UK Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. UK Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  
      3. France
        1. By Sales Channel       
          1. France Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. France Digital Therapeutics Market, By Application, 2020-2026 (USD Million)              
      4. Italy    
        1. By Sales Channel       
          1. Italy Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. Italy Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  
      5. Rest Of Europe
        1. By Sales Channel       
          1. Rest Of Europe Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
        2. By Application
          1. Rest Of Europe Digital Therapeutics Market, By Application, 2020-2026 (USD Million)     
  4. Asia Pacific   
    1. By Sales Channel       
      1. Asia Pacific Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)      
      2. By Application
        1. Asia Pacific Digital Therapeutics Market, By Application, 2020-2026 (USD Million)          
      3. By Country      
        1. China  
          1. By Sales Channel       
            1. China Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
          2. By Application
            1. China Digital Therapeutics Market, By Application, 2020-2026 (USD Million)     
        2. Japan  
          1. By Sales Channel       
            1. Japan Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
          2. By Application
            1. Japan Digital Therapeutics Market, By Application, 2020-2026 (USD Million)     
        3. India   
          1. By Sales Channel       
            1. India Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
          2. By Application
            1. India Digital Therapeutics Market, By Application, 2020-2026 (USD Million)     
        4. Australia         
          1. By Sales Channel       
            1. Australia Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
          2. By Application
            1. Australia Digital Therapeutics Market, By Application, 2020-2026 (USD Million)                             
        5. Rest of APAC  
          1. By Sales Channel       
            1. Rest of APAC Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)        
          2. By Application
            1. Rest of APAC Digital Therapeutics Market, By Application, 2020-2026 (USD Million)
  5. Middle East & Africa 
    1. By Sales Channel       
      1. Middle East & Africa Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)      
    2. By Application
      1. Middle East & Africa Digital Therapeutics Market, By Application, 2020-2026 (USD Million)      
    3. By Country      
      1. Saudi Arabia   
        1. By Sales Channel       
          1. Saudi Arabia Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)     
        2. By Application
          1. Saudi Arabia Digital Therapeutics Market, By Application, 2020-2026 (USD Million)     
      2. UAE     
        1. By Sales Channel       
          1. UAE Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. UAE Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  
  6. Central & South America      
    1. By Sales Channel       
      1. Central & South America Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)      
    2. By Application
      1. Central & South America Digital Therapeutics Market, By Application, 2020-2026 (USD Million)      
    3. By Country      
      1. Brazil  
        1. By Sales Channel       
          1. Brazil Digital Therapeutics Market, By Sales Channel, 2020-2026 (USD Million)  
        2. By Application
          1. Brazil Digital Therapeutics Market, By Application, 2020-2026 (USD Million)  

The global Digital Therapeutics Market has been studied from the year 2017 till 2026. However, the CAGR provided in the report is from the year 2018 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

Digital Therapeutics Market

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply side analysis for the Digital Therapeutics Market.

Digital Therapeutics Market

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

Digital Therapeutics Market

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the companies and customer analytics.

Digital Therapeutics Market

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