Global Mobile Medical Apps Market Size, Trends, and Analysis- Forecasts To 2026 By Product (Medscape Mobile, Nursing Central, STAT ICD-9 LITE, EMR Apps, Epocrates, iRadiology, Care360 Mobile, Netter’s Atlas of Human Anatomy), By Category (Medical Monitoring Apps, Women Health Apps, Care Management Apps, Health and Wellness Apps, Medication Management Apps, Others), By Type (In-Built Devices Medical Devices, Non-Medical Devices App, Connected Medical Devices App), By Application (Drug References, Medical References, Nursing Tools, Clinical Support Systems, Study Tools, Blood Glucose Meters, Fitness Apps, Diagnostics Apps, Nutrition Apps, Others), By End-User (Healthcare Payers, Healthcare Providers, Others), By Region (North America, Asia Pacific, CSA, Europe, and the Middle East and Africa); End-User Landscape, Company Market Share Analysis & Competitor Analysis
Mobile Medical Apps Market: Insights
Mobile medical apps are software applications that enable on smartphones and other devices that are used for communication. These apps can be linked with tablets and smartphone to have a point of care health monitoring. This allows patients at any time to meet doctors worldwide and helps smoothens the patient-doctor management process. Growing demand in the healthcare industry for digital technologies, along with the high acceptance of tablets, mobile platforms, and smartphones, is anticipated to boost the market during the projected timeline. Patients' increasing awareness of the advantages of mobile medical applications, the development of personalized medicine, and the increasing need for point-of-care diagnosis and treatment are growing significantly for the market. Furthermore, the increasing penetration of 3G and 4G networks throughout 2021 and 2026 are expected to increase demand for the market for mobile medical apps.
Mobile Medical Apps Market: By Category
The five different categories include medical tracking apps, women's health apps, care management apps, health and wellbeing apps, drug management apps, and others. The category of medical tracking apps is the largest shareholder over the estimated timeframe. This is due to improved user availability and usability of wireless monitoring devices for different healthcare purposes and the growing demand for minimally invasive and non-invasive devices.
Mobile Medical Apps Market: By Application
According to the application analysis, the nine segments are medication references, medical references, nursing resources, clinical support systems, research tools, fitness apps, blood glucose meters, testing apps, and nutrition apps. In terms of revenue growth, the largest shareholder was the fitness app segment in 2020. The rising penetration of mobile phones and tablets has resulted in high fitness app adoption across all demographics. Based on requirements and body physiology, some apps offer customized services.
Mobile Medical Apps Market: By End-User
Based on the study, the end-user market can be divided into two categories: healthcare providers and, healthcare payers, among others. In 2020, healthcare payers are predicted to foster the fastest growth in the market. Payer covers insurance and government companies. With growing technical advancement and widespread adoption of analytics in healthcare, along with an increasing number of people opting for health insurance, the patient base is rising day by day. This is expected to stimulate the market's growth in the projected time frame.
Mobile Medical Apps Market: By Region
The dominant market segment is held by the North American region in terms of revenue generation. This is attributed to the growing investments in research and development, the increasing availability of advanced healthcare facilities, the growing aging population, and a large number of patients. Moreover, the growing safety issues, increasing the prevalence of infectious diseases, and technical developments in mobile medical apps are the main factors supporting North America's market growth. However, due to increasing awareness about healthcare IT implementations and the adoption of digital technologies for medical treatment, the Asia Pacific region will grow fastest. The government's rising healthcare initiatives, coupled with the increasing innovation in medical therapy, are likely to augment the market's demand for mobile medical apps.
Mobile Medical Apps Market: Share & Competitor Analysis
Algoworks, OMRON Corporation, DXC Technology Company, AgaMatrix, AirStrip Technologies, AT&T Intellectual Property, Nokia, iHealth Labs Inc., Cisco Systems Inc., Cerner Corporation, Johnson & Johnson Services Inc., Nike Inc., Abbott, AliveCor Inc., Medtronic, OpenXcell, Apple Inc., BioTelemetry Inc., Fitbit Inc., and SkinVision, athenahealth Inc., Koninklijke Philips N.V., and Boston Scientific Corporation, among others, are the major vendors competing in the mobile medical apps market.
Please note: This is not an exhaustive list of companies profiled in the report.
In March 2019, to provide affordable fitness monitoring, Fitbit launched four wearable devices to monitor healthcare parameters. Fitbit also launched the updated app to allow users to link the features with their social networking sites.
In January 2019, Medtronic launched its new medical app i.e., MyCareLink Heart, which can interact with pacemakers installed in the patients. The application is compatible with pacemakers and sends the information encrypted to the network of the app.
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The Global Mobile Medical Apps Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.
The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply side analysis for the Mobile Medical Apps Market.
The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.
Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the companies and customer analytics.
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