Global Pregnancy Care Products Market

Global Pregnancy Care Products Market Size, Trends, and Analysis - Forecasts To 2026 By Product (Toning/Firming Lotion, Itching Prevention Cream, Nipple Protection Cream, Stressed Leg Product, Body Restructuring Gel, Breast Cream, Stretch Mark Minimizer), By Region (North America, Asia Pacific, CSA, Europe, and the Middle East and Africa); End-User Landscape, Company Market Share Analysis & Competitor Analysis

Category Healthcare
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This report was recently updated on December 1 2024 with the latest and most recent market numbers

Pregnancy Care Products Market: Insights

Pregnancy is a special stage of a woman's life that is full of challenges, worries, and uncertainties. Pregnancy care products support both the infant and the mother's protection and well-being. Good diet and healthy habits before and after birth are key parts of pregnancy care. Skin inflammation, leg pain, and stretch marks are all problems that can be prevented with pregnancy care products. Such products nourish the body while still removing excess oil. Some birth defects can be reduced by using pregnancy care products.

Pregnancy, is also termed gestation, is the cycle in which a woman's body produces one or more embryos. Multiple pregnancy outcomes, such as twins, result in the birth of more than one infant. During such times, mothers need a variety of products to keep their bodies and fetuses healthy. Pregnancy items are designed to help pregnant ladies deal with the physical changes that take place before or after pregnancy. Over the last several years, there has been a steady transition more towards home remedies for skincare during pregnancy and into readily available products.

Furthermore, customer's focus is being driven by the use of safer and more effective skincare products due to increased awareness. Organic maternity care products seem to be more popular. Increasing research & development for the pregnancy product have contributed mostly to the release of many newer versions which are more competitive and safer. Besides the safety issues during birth, expectant mothers are still concerned about their post-pregnancy skincare and physical image, which is pushing them to use pregnancy care products.

Market players are promoting the penetration and acceptance of these goods in developed nations through extensive efforts to influence future customers via social media and other advertisement media. When it comes to pregnancy-related goods, customers often focus on social platforms and other forms of advertisement. The growing prevalence of pregnant women across the world, and also increased customer awareness of the significance of various products, are anticipated to propel the overall demand forward in the coming years. As per a WHO survey, the world's total fertility rate was below 2.5 births per woman for the past few years. According to research conducted in 2016–2017, the birth rate in the United States was 2% or around 61 births per 1,000 women aged 15 to 44.

Furthermore, a significant increase and enhancement in distribution channels, such as supermarkets, online stores, hypermarkets, and retail stores, is expected to stimulate the extension of the pregnancy goods industry in the estimated future. On the other hand, the unfavorable effects of certain fertility drugs are probable to suppress demand momentum in the coming years.

global pregnancy care products market

Pregnancy Care Products Market: By Product

Based on the product, the pregnancy care products market can be divided into eight segments including toning/firming lotion, itching prevention cream, nipple protection cream, stressed leg product, body restructuring gel, breast cream, and stretch mark minimizer. The stretch mark minimizer segment is anticipated to lead the market and is likely to rise at a substantial CAGR over the predicted period. Because of the rising concern regarding stretch marks during pregnancy, the stretch mark minimizers segment is expected to lead the market over the forecast period.

In the pregnancy care products market, the breast cream category is forecast to expand at the fastest pace. This is linked to an augment in concerns about breast safety during breastfeeding and lactation. During gestation, a woman's body goes through many changes, such as a shift in breast size, particularly in the first weeks of pregnancy. Breast care is highly recommended during pregnancy to ensure adequate breastfeeding after delivery. Breast deformation, flattening and sagging, can all be caused by poor treatment.

Breast creams designed for use during pregnancy contain omega-3 fatty acids and antioxidants, which aid in skin retention while also hydrating, elasticizing, and strengthening breasts. Breast cream use is likely to increase as a result of these benefits, as well as heightened understanding among pregnant mothers.

asia pacific pregnancy care products market

Pregnancy Care Products Market: By Region

As per the geographical analysis, the market can be classified into North America, Asia Pacific, Europe, Middle East & Africa, and Central & South America. During the predicted period, the market is expected to be dominated by North America and Europe. This is due to a high level of understanding and consumption of pregnancy-related items.

Furthermore, owing to a surge in the percentage of births combined with increasing disposable income, the Asia Pacific region is considered to be a highly profitable region in the coming years, owing to the increase in customer perception of the benefits of pregnancy care products. Improving healthcare infrastructure boosts the market's regional expansion. Breast cream adoption is expected to rise as a result of these advantages, and also increasing recognition among expectant mothers. The region has seen a paradigm shift in consumer purchasing behavior that will fuel regional growth.

Pregnancy Care Products Market: Share & Competitor Analysis

Clarins Group, Abbott, E.T. Browne Drug, Mankind Pharma, Expanscience Laboratories, Nine Naturals, Noodle and Boo, Quidel Corporation, Novena Maternal Skin Care, Piramal Enterprises, Procter & Gamble, and Mama Mio, are some of the top players in the Pregnancy Care Products market.

Please note: This is not an exhaustive list of companies profiled in the report.

In August 2020, Mankind Pharma of Delhi and Daewoong Pharmaceutical of South Korea collaborated to perform clinical trials of the anti-parasitic medication niclosamide for COVID-19.

In July 2020 Piramal Critical Care (PCC) entered into a strategic alliance with Medivant Healthcare, a US-based pharmaceutical outsourcing facility to fix the serious shortage of injectables in hospitals and clinics.

Chapter 1   Methodology

1.1    Market Scope & Definitions

1.2    Estimates & Forecast Calculation

1.3    Historical Data Overview And Validation

1.4    Data Sources

1.4.1    Secondary

1.4.2    Primary

Chapter 2   Report Outlook

2.1    Global Pregnancy Care Products Industry Overview, 2016-2026

2.1.1    Industry Overview

2.1.2    Product Overview

2.1.3    Type Overview

2.1.4    Regional Overview

Chapter 3  Global Pregnancy Care Products Market Trends

3.1    Market Segmentation

3.2    Industry Background, 2016-2026

3.3    Market Key Trends

3.3.1    Positive Trends

3.3.1.1    Rise in awareness among people about effective and safe skincare solutions

3.3.1.2    Increase demand for pregnancy care products

3.3.2    Industry Challenges

3.3.2.1  Low adoption of advanced products in some developing and underdeveloped countries

3.4    Prospective Growth Scenario

3.5    COVID-19 Influence over Industry Growth

3.6    Porter’s Analysis

3.7    PESTEL Analysis

3.7    Value Chain & Supply Chain Analysis

3.9    Regulatory Framework

3.9.1    North America

3.9.2    Europe

3.9.3    APAC

3.9.4    LATAM

3.9.5    MEA

3.10    Technology Overview

3.11    Market Share Analysis, 2020

3.11.1    Company Positioning Overview, 2020

Chapter 4   Global Pregnancy Care Products Market, By Product

4.1    Product Outlook

4.2    Stretch Mark Minimizer

4.2.1    Market Size, By Region, 2016-2026 (USD Million)

4.3    Breast Cream

           4.3.1    Market Size, By Region, 2016-2026 (USD Million)

4.4    Toning/Firming Lotion

           4.4.1    Market Size, By Region, 2016-2026 (USD Million)

4.5    Itching Prevention Cream

           4.5.1    Market Size, By Region, 2016-2026 (USD Million)

4.6    Nipple Protection Cream

           4.6.1    Market Size, By Region, 2016-2026 (USD Million)

4.7     Body Restructuring Gel

           4.7.1    Market Size, By Region, 2016-2026 (USD Million)

4.8      Stressed Leg Product

           4.8.1    Market Size, By Region, 2016-2026 (USD Million)

Chapter 5  Global Pregnancy Care Products Market, By Region

5.1    Regional outlook

5.2    North America

5.2.1    Market Size, By Country 2016-2026 (USD Million)

5.2.2    Market Size, By Product, 2016-2026 (USD Million)

5.2.3    U.S.

5.2.3.1    Market Size, By Product, 2016-2026 (USD Million)

5.2.4    Canada

5.2.4.1    Market Size, By Product, 2016-2026 (USD Million)

5.3    Europe

5.3.1    Market Size, By Country 2016-2026 (USD Million)

5.3.2    Market Size, By Product, 2016-2026 (USD Million)

5.3.3    Germany

5.3.3.1    Market Size, By Product, 2016-2026 (USD Million)

5.3.4    UK

5.3.4.1    Market Size, By Product, 2016-2026 (USD Million)

5.3.5    France

5.3.5.1    Market Size, By Product, 2016-2026 (USD Million)

5.3.6    Italy

5.3.6.1    Market Size, By Product, 2016-2026 (USD Million)

5.3.7    Spain

5.3.7.1    Market Size, By Product, 2016-2026 (USD Million)

5.3.8    Russia

5.3.8.1    Market Size, By Product, 2016-2026 (USD Million)

5.4    Asia Pacific

5.4.1    Market Size, By Country 2016-2026 (USD Million)

5.4.2    Market Size, By Product, 2016-2026 (USD Million)

5.4.3    China

5.4.3.1    Market Size, By Product, 2016-2026 (USD Million)

5.4.4    India

5.4.4.1    Market Size, By Product, 2016-2026 (USD Million)

5.4.5    Japan

5.4.5.1    Market Size, By Product, 2016-2026 (USD Million)

5.4.6    Australia

5.4.6.1    Market Size, By Product, 2016-2026 (USD Million)

5.4.7    South Korea

5.4.7.1    Market Size, By Product, 2016-2026 (USD Million)

5.5    Latin America

5.5.1    Market Size, By Country 2016-2026 (USD Million)

5.5.2    Market Size, By Product, 2016-2026 (USD Million)

5.5.3    Brazil

5.5.3.1    Market Size, By Product, 2016-2026 (USD Million)

5.5.4    Mexico

5.5.4.1    Market Size, By Product, 2016-2026 (USD Million)

5.5.5    Argentina

5.5.5.1    Market Size, By Product, 2016-2026 (USD Million)

5.6    MEA

5.6.1    Market Size, By Country 2016-2026 (USD Million)

5.6.2    Market Size, By Product, 2016-2026 (USD Million)

5.6.3    Saudi Arabia

5.6.3.1    Market Size, By Product, 2016-2026 (USD Million)

5.6.4    UAE

5.6.4.1    Market Size, By Product, 2016-2026 (USD Million)

5.6.5    South Africa

5.6.5.1    Market Size, By Product, 2016-2026 (USD Million)

Chapter 6   Company Landscape

6.1    Competitive Analysis, 2020

6.2    Mama Mio US Inc.

6.2.1    Company Overview

6.2.2    Financial Analysis

6.2.3    Strategic Positioning

6.2.4    Info-Graphic Analysis

6.3    Clarins Group

6.3.1    Company Overview

6.3.2    Financial Analysis

6.3.3    Strategic Positioning

6.3.4    Info-Graphic Analysis

6.4    Novena Maternal Skin Care

6.4.1    Company Overview

6.4.2    Financial Analysis

6.4.3    Strategic Positioning

6.4.4    Info-Graphic Analysis

6.5    E.T. Browne Drug Co., Inc.

6.5.1    Company Overview

6.5.2    Financial Analysis

6.5.3    Strategic Positioning

6.5.4    Info-Graphic Analysis

6.6    Expanscience Laboratories, Inc.

6.6.1    Company Overview

6.6.2    Financial Analysis

6.6.3    Strategic Positioning

6.6.4    Info-Graphic Analysis

6.7    Noodle and Boo, LLC.

6.6.1    Company Overview

6.6.2    Financial Analysis

6.6.3    Strategic Positioning

6.6.4    Info-Graphic Analysis

6.8    Abbott Laboratories Inc.

6.8.1    Company Overview

6.8.2    Financial Analysis

6.8.3    Strategic Positioning

6.8.4    Info-Graphic Analysis

6.9    Bloomlife

6.9.1    Company Overview

6.9.2    Financial Analysis

6.9.3    Strategic Positioning

6.9.4    Info-Graphic Analysis

6.10    Maven Clinic

6.10.1    Company Overview

6.10.2    Financial Analysis

6.10.3    Strategic Positioning

6.10.4    Info-Graphic Analysis         

6.11    Johnson and Johnson Services Inc.

6.11.1    Company Overview

6.11.2    Financial Analysis

6.11.3    Strategic Positioning

6.11.4    Info-Graphic Analysis

6.12    Other Companies

6.12.1    Company Overview

6.12.2    Financial Analysis

6.12.3    Strategic Positioning

6.12.4    Info-Graphic Analysis

The Global Pregnancy Care Products Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the Pregnancy Care Products Market.

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.

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Frequently Asked Questions

The global pregnancy care products market size is projected to grow at a CAGR of 5.2% during the forecast period (2021-2026).
Key and innovative vendors in the pregnancy care products market include Clarins Group, Abbott, E.T. Browne Drug, Mankind Pharma, Expanscience Laboratories, Nine Naturals, Noodle and Boo, Quidel Corporation, Novena Maternal Skin Care, Piramal Enterprises, Procter & Gamble, and Mama Mio.
North America is estimated to hold the highest market share in the pregnancy care products market.
Globally, the Covid-19 impact on the future pregnancy care products market will be quite significant for the manufacturers since demand has fluctuated owing to the lockdown in key nations throughout the world. North America would be leading because of the high level of understanding and consumption of pregnancy-related items. Subsequently, Asia Pacific will be growing the fastest because of the increasing recognition among expectant mothers.
The major driving factors for the pregnancy care products market include the growing demand for safer and more effective skincare products due to increased awareness; increasing research & development for the pregnancy product; growing prevalence of pregnant women across the world; significant increase and enhancement in distribution channels.

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