Global Sustainable Athleisure Market

Global Sustainable Athleisure Market Size, Trends, and Analysis- Forecasts To 2026 By Type (Mass, Premium), By Product (Shirt, Yoga Pant, Leggings, Shorts), By Gender (Men, Women), By Distribution Channel (Offline, Online), By Region (North America, Asia Pacific, CSA, Europe, and the Middle East and Africa); End-User Landscape, Company Market Share Analysis & Competitor Analysis

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This report was recently updated on November 30 2024 with the latest and most recent market numbers

Sustainable Athleisure Market: Insights

Sustainable athleisure is a type of hybrid clothing made from environmentally sustainable materials and methods. Chemical-free and environmentally sustainable manufacturing processes are maintained to use natural fabrics like hemp, bamboo, merino wool, cotton, and recycled synthetics. These are used to make ready-to-wear clothing, fleeces, t-shirts, hoodies, socks, shorts, wet suits, fashion pants, leggings, sweaters, shoes, outerwear, rash guards, and accessories. For extra comfort, these may be worn for physical activities such as swimming, workout, and athletics, as well as at the office and other informal events. They also have better breathability, quick-drying properties, and are static, thermal, and chemical resistant.

One of the main reasons behind the market's positive outlook is a significant development in the fashion and apparel sectors around the world. In addition, rising customer interest in sports and recreational activities is fueling business expansion. Furthermore, comfortable casual clothing, such as sweatpants, is becoming more acceptable in the workplace. Employees are now encouraged to use athleisure products because of the growing number of recreational centers and health clubs in the office. Consumers are embracing highly functional and sustainable clothing as a result of growing health consciousness and a desire for personal grooming among the people, especially young people. As a result, the market for casual and semi-formal clothing has risen in tandem with increasing workforce engagement and the introduction of work-from-home setup. Other growth-inducing variables include innovative products such as the introduction of activewear made from recycled materials such as neoprene, nylon, spandex, polypropylene, polyester, and rayon. Manufacturing companies are releasing new goods that are made of durable and high-quality materials that can be used for a variety of activities such as snowboarding, mountain climbing, yoga, skiing, sailing, running, cycling, and other sports. 3D virtualization and body scanner techniques are now being used by product makers to precisely gauge the correct body fabric, fit, and type as per the customer's requirements. Other factors, such as fast urbanization and increasing consumer spending power, are expected to propel the market even further. The global sustainable athleisure market is expected to expand moderately over the next 5 years (2021 to 2026), according to IMARC Group.

global sustainable athleisure market

Sustainable Athleisure Market: By Type

In 2020, the mass segment dominated the market, accounting for the majority of worldwide revenue. Because of various product launches by domestic and international players, the mass market for athleisure wear is steadily expanding. The segment's growth will be aided by moderate prices for athleisure wear and millennials' proclivity for sustainability. Consumers prefer clothing that is both comfortable and trendy, and athleisure wear meets these requirements.

During the forecast period, the premium segment is expected to grow at the highest CAGR. Customers' increasing awareness of sustainable and environmentally friendly fashion has forced suppliers to develop new products and devote more resources to research and development. The market for premium sustainable athleisure is being driven by this trend, which is being fuelled by rising living standards and customers' desire to spend more on moral and clean fashion.

Sustainable Athleisure Market: By Product

In 2020, the shirt segment dominated the market, accounting for the majority of worldwide revenue. Sustainable athleisure shirts are in high demand because they combine comfort and fashion. Top companies in the segment have been launching new products, which has contributed to the segment's growth. During the forecast period, the yoga pant segment is projected to grow at the fastest rate. Since more than a decade, the presence of the top players in the local and international space have had a massive impact on the segment. In recent times, women's involvement in sports and outdoor events has grown. Players have been searching for ways to cater to this expanding customer base, which augurs well for the segment's future growth.

Sustainable Athleisure Market: By Gender

In 2020, the men's segment dominated the market, accounting for the majority of worldwide revenue. This segment has been driven by men's greater interest in outdoor sports activities and their subsequent demand for comfortable clothing. Athleisure has become more of a lifestyle in recent times, with shoppers preferring athleisure clothing because of the increased performance and versatility it provides.

During the forecast period, the women's segment is projected to grow at the fastest rate. This segment has been driven by the surge of regional and domestic brands entirely devoted to women's sustainable apparel. Additionally, the segment's growth has been fueled by supplier initiatives like new product launches, alliances, and expansions into emerging businesses, as well as advancements in sustainable athleisure wear.

Sustainable Athleisure Market: By Distribution Channel

In 2020, the offline distribution channel dominated the market, accounting for the majority of worldwide revenue. Consumers tend to buy sustainable athleisure wear from brick-and-mortar stores because they have a wider selection of patterns, sizes, colors, designs, and materials. This is the most critical aspect of the segment's expansion.

Due to the growing reliance of gen Z, millennials, and gen X on the internet, online distribution channels for the sale of sustainable athleisure are projected to increase at the fastest rate from 2021 to 2026. The expanding online availability of athleisure wear, which incorporates comfort and style and can help customers make a fashion statement, is also contributing to the segment's development.

asia pacific sustainable athleisure market

Sustainable Athleisure Market: By Region

North America is the most important market for sustainable athleisure in 2020, accounts for more than half of sales. The United States is one of the most important nations in North America whenever it comes to investments in sustainable textile and ethical clothing materials, as well as recycled materials produced using low-impact techniques such as organic cotton. During the forecast period, such factors are predicted to have a significant impact on the North American market. The growing demand for trendy and comfortable sportswear, as well as the growing number of fitness and outdoor activities in the region, such as sports exhibitions and camping, are driving the market segment. Furthermore, from 2021-2026 the rising popularity of trendy and comfortable clothing, such as puffer vests, is anticipated to drive the market.

During the forecast period, Asia Pacific is anticipated to be the fastest-growing regional market. Flourishing textile markets in nations like Indonesia, Vietnam, India, Japan, China, and Bangladesh have led to an abundance of fabrics and textiles for athleisure wear, which has boosted the region's adoption of the trend. Owing to increasing urbanization, higher living standards, and an increasing number of sports tournaments, the Asia Pacific market is expected to develop at a substantial rate during the projected timeframe. In emerging economies like Australia, South Korea, Chinese Taipei, China, Kyrgyzstan, Japan, and other Southeast Asian countries, activities like running, swimming, cycling, and sporting premier leagues are raising awareness about the use of sustainable athleisure. These factors are expected to drive up the market for sustainable athleisure in the Asia Pacific.

Sustainable Athleisure Market: Share & Competitor Analysis

EILEEN FISHER, Outerknown, Wear Pact, LLC,PUMA SE, Nike, Inc., ABLE, Vuori, Patagonia, Inc., Adidas AG, Hanesbrands Inc., PANGAIA, and Under Armour Inc. are the major vendors competing in the sustainable athleisure market.

Please note: This is not an exhaustive list of companies profiled in the report.

Chapter 1   Methodology

1.1    Market Scope & Definitions

1.2    Estimates & Forecast Calculation

1.3    Historical Data Overview and Validation

1.4    Data Sources

1.4.1    Secondary

1.4.2    Primary

Chapter 2   Report Outlook

2.1    Sustainable Athleisure Industry Overview, 2016-2026

2.1.1    Industry Overview

2.1.2    Type Overview

2.1.3    Product Overview

2.1.4    Gender Overview

2.1.5    Distribution Channel Overview

2.1.6    Regional Overview

Chapter 3   Sustainable Athleisure Market Trends

3.1    Market Segmentation

3.2    Industry Background, 2016-2026

3.3    Market Key Trends

3.3.1    Positive Trends

3.3.1.1    Significant development in the fashion and apparel sectors around the world

3.3.2    Industry Challenges

3.3.2.1    Lack of adequate infrastructure and technical challenges in manufacturing of athleisure garments in developing nations

3.4    Prospective Growth Scenario

3.4.1    Type Growth Scenario

3.4.2    Product Growth Scenario

3.4.3    Gender Growth Scenario

3.4.4    Distribution Channel Growth Scenario

3.5    COVID-19 Influence over Industry Growth

3.6    Porter’s Analysis

3.7    PESTEL Analysis

3.8    Value Chain & Supply Chain Analysis

3.9    Regulatory Framework

3.9.1    North America

3.9.2    Europe

3.9.3    APAC

3.9.4    LATAM

3.9.5    MEA

3.10    Distribution Channel Overview

3.11    Market Share Analysis, 2020

3.11.1    Company Positioning Overview, 2020

Chapter 4   Sustainable Athleisure Market, By Type

4.1    Type Outlook

4.2    Mass

4.2.1    Market Size, By Region, 2016-2026 (USD Million)

4.3    Premium

4.3.1    Market Size, By Region, 2016-2026 (USD Million)

Chapter 5   Sustainable Athleisure Market, By Product

5.1    Product Outlook

5.2   Shirt

5.2.1    Market Size, By Region, 2016-2026 (USD Million)

5.3    Yoga Pant

5.3.1    Market Size, By Region, 2016-2026 (USD Million)

5.4    Leggings

5.4.1    Market Size, By Region, 2016-2026 (USD Million)

5.5    Shorts

5.5.1    Market Size, By Region, 2016-2026 (USD Million)

Chapter 6   Sustainable Athleisure Market, By Gender

6.1    Women

6.1.1    Market Size, By Region, 2016-2026 (USD Million)

6.2    Men

6.2.1    Market Size, By Region, 2016-2026 (USD Million)

Chapter 7   Sustainable Athleisure Market, By Distribution Channel

7.1    Online

7.1.1    Market Size, By Region, 2016-2026 (USD Million)

7.2    Offline

7.2.1    Market Size, By Region, 2016-2026 (USD Million)

Chapter 8   Sustainable Athleisure Market, By Region

8.1    Regional outlook

8.2    North America

8.2.1    Market Size, By Country 2016-2026 (USD Million)

8.2.2    Market Size, By Type, 2016-2026 (USD Million)

8.2.3    Market Size, By Product, 2016-2026 (USD Million)

8.2.4    Market Size, By Gender, 2016-2026 (USD Million)

8.2.5    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.2.6    U.S.

8.2.6.1    Market Size, By Type, 2016-2026 (USD Million)

8.2.4.2    Market Size, By Product, 2016-2026 (USD Million)

8.2.4.3    Market Size, By Gender, 2016-2026 (USD Million)

Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.2.7    Canada

8.2.7.1    Market Size, By Type, 2016-2026 (USD Million)

8.2.7.2    Market Size, By Product, 2016-2026 (USD Million)

8.2.7.3    Market Size, By Gender, 2016-2026 (USD Million)

8.2.7.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.3    Europe

8.3.1    Market Size, By Country 2016-2026 (USD Million)

8.3.2    Market Size, By Type, 2016-2026 (USD Million)

8.3.3    Market Size, By Product, 2016-2026 (USD Million)

8.3.4    Market Size, By Gender, 2016-2026 (USD Million)

8.3.5    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.3.6    Germany

8.3.6.1    Market Size, By Type, 2016-2026 (USD Million)

8.3.6.2    Market Size, By Product, 2016-2026 (USD Million)

8.3.6.3    Market Size, By Gender, 2016-2026 (USD Million)

8.3.6.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.3.7    UK

8.3.7.1    Market Size, By Type, 2016-2026 (USD Million)

8.3.7.2    Market Size, By Product, 2016-2026 (USD Million)

8.3.7.3    Market Size, By Gender, 2016-2026 (USD Million)

8.3.7.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.3.8    France

8.3.8.1    Market Size, By Type, 2016-2026 (USD Million)

8.3.8.2    Market Size, By Product, 2016-2026 (USD Million)

8.3.8.3    Market Size, By Gender, 2016-2026 (USD Million)

8.3.8.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.3.9    Italy

8.3.9.1    Market Size, By Type, 2016-2026 (USD Million)

8.3.9.2    Market Size, By Product, 2016-2026 (USD Million)

8.3.9.3    Market Size, By Gender, 2016-2026 (USD Million)

8.3.9.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.3.10    Spain

8.3.10.1    Market Size, By Type, 2016-2026 (USD Million)

8.3.10.2    Market Size, By Product, 2016-2026 (USD Million)

8.3.10.3    Market Size, By Gender, 2016-2026 (USD Million)

8.3.10.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.3.11    Russia

8.3.11.1    Market Size, By Type, 2016-2026 (USD Million)

8.3.11.2    Market Size, By Product, 2016-2026 (USD Million)

8.3.11.3    Market Size, By Gender, 2016-2026 (USD Million)

8.3.11.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.4    Asia Pacific

8.4.1    Market Size, By Country 2016-2026 (USD Million)

8.4.2    Market Size, By Type, 2016-2026 (USD Million)

8.4.3    Market Size, By Product, 2016-2026 (USD Million)

8.4.4    Market Size, By Gender, 2016-2026 (USD Million)

8.4.5   Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.4.6    China

8.4.6.1    Market Size, By Type, 2016-2026 (USD Million)

8.4.6.2    Market Size, By Product, 2016-2026 (USD Million)

8.4.6.3    Market Size, By Gender, 2016-2026 (USD Million)

8.4.6.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.4.7    India

8.4.7.1    Market Size, By Type, 2016-2026 (USD Million)

8.4.7.2    Market Size, By Product, 2016-2026 (USD Million)

8.4.7.3    Market Size, By Gender, 2016-2026 (USD Million)

8.4.7.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.4.8    Japan

8.4.8.1    Market Size, By Type, 2016-2026 (USD Million)

8.4.8.2    Market Size, By Product, 2016-2026 (USD Million)

8.4.8.3    Market Size, By Gender, 2016-2026 (USD Million)

8.4.8.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.4.9    Australia

8.4.9.1    Market Size, By Type, 2016-2026 (USD Million)

8.4.9.2    Market size, By Product, 2016-2026 (USD Million)

8.4.9.3    Market Size, By Gender, 2016-2026 (USD Million)

8.4.9.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.4.10    South Korea

8.4.10.1    Market Size, By Type, 2016-2026 (USD Million)

8.4.10.2    Market Size, By Product, 2016-2026 (USD Million)

8.4.10.3    Market Size, By Gender, 2016-2026 (USD Million)

8.4.10.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.5    Latin America

8.5.1    Market Size, By Country 2016-2026 (USD Million)

8.5.2    Market Size, By Type, 2016-2026 (USD Million)

8.5.3    Market Size, By Product, 2016-2026 (USD Million)

8.5.4   Market Size, By Gender, 2016-2026 (USD Million)

8.5.5   Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.5.6    Brazil

8.5.6.1    Market Size, By Type, 2016-2026 (USD Million)

8.5.6.2    Market Size, By Product, 2016-2026 (USD Million)

8.5.6.3    Market Size, By Gender, 2016-2026 (USD Million)

8.5.6.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.5.7    Mexico

8.5.7.1    Market Size, By Type, 2016-2026 (USD Million)

8.5.7.2    Market Size, By Product, 2016-2026 (USD Million)

8.5.7.3    Market Size, By Gender, 2016-2026 (USD Million)

8.5.7.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.5.8    Argentina

8.5.8.1    Market Size, By Type, 2016-2026 (USD Million)

8.5.8.2    Market Size, By Product, 2016-2026 (USD Million)

8.5.8.3    Market Size, By Gender, 2016-2026 (USD Million)

8.5.8.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.6    MEA

8.6.1    Market Size, By Country 2016-2026 (USD Million)

8.6.2    Market Size, By Type, 2016-2026 (USD Million)

8.6.3    Market Size, By Product, 2016-2026 (USD Million)

8.6.4    Market Size, By Gender, 2016-2026 (USD Million)

8.6.5    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.6.6    Saudi Arabia

8.6.6.1    Market Size, By Type, 2016-2026 (USD Million)

8.6.6.2    Market Size, By Product, 2016-2026 (USD Million)

8.6.6.3   Market Size, By Gender, 2016-2026 (USD Million)

8.6.6.4   Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.6.7    UAE

8.6.7.1    Market Size, By Type, 2016-2026 (USD Million)

8.6.7.2    Market Size, By Product, 2016-2026 (USD Million)

8.6.7.3    Market Size, By Gender, 2016-2026 (USD Million)

8.6.7.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

8.6.8    South Africa

8.6.8.1    Market Size, By Type, 2016-2026 (USD Million)

8.6.8.2    Market Size, By Product, 2016-2026 (USD Million)

8.6.8.3    Market Size, By Gender, 2016-2026 (USD Million)

8.6.8.4    Market Size, By Distribution Channel, 2016-2026 (USD Million)

Chapter 9   Company Landscape

9.1    Competitive Analysis, 2020

9.2    EILEEN FISHER

9.2.1    Company Overview

9.2.2    Financial Analysis

9.2.3    Strategic Positioning

9.2.4    Info Graphic Analysis

9.3    Outerknown, Pact, LLC

9.3.1    Company Overview

9.3.2    Financial Analysis

9.3.3    Strategic Positioning

9.3.4    Info Graphic Analysis

9.4    ABLE

9.4.1    Company Overview

9.4.2    Financial Analysis

9.4.3    Strategic Positioning

9.4.4    Info Graphic Analysis

9.5    Vuori

9.5.1    Company Overview

9.5.2    Financial Analysis

9.5.3    Strategic Positioning

9.5.4    Info Graphic Analysis

9.6    Patagonia, Inc.

9.6.1    Company Overview

9.6.2    Financial Analysis

9.6.3    Strategic Positioning

9.6.4    Info Graphic Analysis

9.7    Adidas AG

9.7.1    Company Overview

9.7.2    Financial Analysis

9.7.3    Strategic Positioning

9.7.4    Info Graphic Analysis

9.8    Hanesbrands Inc.

9.8.1    Company Overview

9.8.2    Financial Analysis

9.8.3    Strategic Positioning

9.8.4    Info Graphic Analysis

9.9    PANGAIA

9.9.1    Company Overview

9.9.2    Financial Analysis

9.9.3    Strategic Positioning

9.9.4    Info Graphic Analysis

9.10    Under Armour Inc

9.10.1    Company Overview

9.10.2    Financial Analysis

9.10.3    Strategic Positioning

9.10.4    Info Graphic Analysis

9.11    Other Companies

9.11.1    Company Overview

9.11.2    Financial Analysis

9.11.3    Strategic Positioning

9.11.4    Info Graphic Analysis

The Global Sustainable Athleisure Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.

The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the Sustainable Athleisure Market.

The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.

Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.

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Frequently Asked Questions

The global sustainable athleisure market size is projected to grow from USD xx million in 2021 to USD xx million by 2026 at a CAGR value of 5.0%.
Key and innovative vendors in the sustainable athleisure market include EILEEN FISHER, Outerknown, Pact, LLC, ABLE, Vuori, Patagonia, Inc., Adidas AG, Hanesbrands Inc., PANGAIA, and Under Armour Inc., among others.
The North American region is estimated to hold the largest share of the sustainable athleisure market.
Production shutdowns, supply chain disruptions, and fluctuations in raw material prices during the pandemic had reduced the demand for athleisure products during the pandemic. However, the growing e-commerce industry will provide lucrative opportunities for growth among manufacturers during the forecast period.
Developments in the fashion and apparel sectors, increased focus on comfortable casual clothing, and their growing acceptance in professional settings, rapid urbanization in the APAC region, and the growing e-commerce industry are expected to be the major drivers of the sustainable athleisure market.

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